Social Media Manager and Content Creator with extensive professional experience in the arts sector. Proven success in managing professional social media accounts for galleries and art organizations and creating campaigns that have led to community, engagement and traffic growth. Solid experience in Public Relations, fostering positive relationships between art organizations and media. Enjoys creative storytelling and uses excellent communication skills to produce engaging written and visual content for different platforms.
Effectively manage social media profiles and develop editorial calendars which have led to community growth, awareness and traffic. • In charge of planning and creating written and audio content for the ARTimbarc app. This includes devising and writing blog posts, exhibition audio guides and tours. • Monitor social media results using analytic tools. Achievements: increased Instagram following by 109%, Instagram engagement by 40% and Twitter impressions by 255%.
Social media manager for arts clients: contemporary art galleries and fairs. - Develop and manage social media strategies for arts clients, leading to community growth, awareness and traffic. • Manage social media profiles, create social media calendars and manage advertising and promotions. • Plan and create content for the clients’ blog, web, newsletter and social media channels. Accomplishments: as a Social Media Manager for Spanish art fair Marte, increased Instagram following by 136% in 7 months and grew Instagram engagement by 496%. Increased Facebook engagement by 130%. PR assistant for arts clients. Develop and execute public relations campaigns. • Plan and execute PR strategies, including developing information kits for media (press releases, images etc.), seeking placements in media and managing media inquiries. • Develop and maintain relationships with media contacts. Accomplishments: Secured media placement in Spanish and international print and online publications.
• Created written and audio content for social media and the ARTimbarc blog and app. • Scheduled posts for Instagram and Twitter.
Clients: Frieze Art Fair (London, Masters and NY), Thomas Dane Gallery, BALTIC, House of Voltaire, Stephen Friedman Gallery, White Rainbow Gallery, Chatsworth, Pamela Joyner. Supported the Arts team in: • Elaboration of public relations strategies and press campaigns. • Research for projects. • Social media strategy. • Gathering news coverage. • Building and maintaining media contacts databases. • Distributing information to media contacts.