Irene Soler

Irene Soler

Creative Services Senior DirectorBarcelona, Spain
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Irene Soler

Irene Soler

Creative Services Senior DirectorBarcelona, Spain
About me
10+ years of experience in content production, brand strategy and team management. I have a strong background in audiovisual production for branded content and advertising. In the last four years I have been working and professionally growing in Domestika, a startup in the EdTech industry, working cross-functionally within the Marketing department to ensure high-class creative campaigns.
Projects
  • Domestika - Creative Courses for Every Idea
    Domestika - Creative Courses for Every Idea
  • Domestika Curious Minds
    Domestika Curious MindsExplore the untold histories behind the images, patterns, and designs we take for granted. Each week we’ll bring you a different story about a curiosity from the creative world - interviewing experts and creatives as we dive into the unusual origins of everything from Comic Sans to the polka dot. Curious Minds is an original podcast by Domestika dedicated to sharing and celebrating creativity in all its forms. To find blogs and images for each episode, go to domestika.org/podcasts
  • History of Typography - Domestika
    History of Typography - DomestikaThroughout history, typography has been used to communicate more than just the words it spells out. Discover how typography existed long before Johannes Gutenberg and how, over the centuries, typefaces have been used to represent everything from nationalism to religious identity to branding.
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Projects credited in
  • IDEAS MAKING POINT
    IDEAS MAKING POINTPresentation for an innovative competition, funded by Caixa de Enginyers de Catalunya.
Work history
    Domestika logo
    Domestika logo
    Creative Services Senior DirectorDomestika
    Barcelona, SpainFull Time
    - Hired and managed a 50+ people cross-functional Creative Services team. - Shape and evolve Domestika social media growth on Instagram, Facebook, Twitter, YouTube and Tiktok. - Develop creative and paid media campaigns for global launches and promotional initiatives. - Managing Creative Services budget and KPIs. - Promote measures to improve efficiency - Fostering development among team members and managers - Drive initiatives to develop brand strategy and market research - Work cross-functionally within Marketing teams as well as other stakeholders such as product, programming or data. www.domestika.org
    Domestika logo
    Domestika logo
    Content Production DirectorDomestika
     - Barcelona, SpainFull Time
    - Leading an inspiring and international creative team (designers, copywriters, filmmakers, etc.) to produce high-quality content that engages with the audience and promotes the online courses. - Ensuring that the creative proposal of the content is aligned with the brand in order to meet the marketing strategies and objectives. - Facilitating and managing alignment between project needs and other external departments, finding synergies and establishing processes from scratch. - Planning the growth of the team worldwide.
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Skills
  • Digital
  • Advertising
  • Branded Content
  • Documentaries
  • Problem Solving
  • Production
  • Editing
  • Trailer Editor
  • Video Postproduction
  • Client Management
Education
    S
    S
    Brand Strategy SprintSection 4
     - New York, United States
    The Section4 Brand Strategy Sprint is a three-week intensive course from Professor Scott Galloway. For the first time ever, Professor Galloway is taking his full course from NYU Stern and making it available to students everywhere. In this course, you’ll learn how to tackle the brand challenges facing leaders and strategists today.
    The London School of Economics logo
    The London School of Economics logo
    Leadership & Change online courseThe London School of Economics
     - London, United Kingdom
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