Ivana Kostova has background in Marketing and has been working for last years as Social Media Manager for several companies as a freelancer along side her creative business as Professional Makeup and Hairstylist specializing in press/media and special events where she has over 6 years of experience.
Work history
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Makeup ArtistMorphe
- London, United KingdomPart Time
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Social Media ManagerMWB
- London, United KingdomFreelance
- develop a social media strategy and set goals to increase brand awareness and increase engagement
- manage all social media channels such as Facebook, Twitter, Pinterest, Google+ and Instagram
- plan content and delivery and use tools like Hootsuite and Asana to manage multiple social media channels
- develop and manage competitions and campaigns that promote your organisation and brand
- write engaging blog posts and articles
- create engaging multimedia content and/or outsource this effectively
- form key relationships with influencers across the social media platforms
- manage and facilitate social media communities by responding to social media posts and developing discussions
- monitor and report on performance on social media platforms using tools such as Google Analytics
- manage junior staff such as a social media executive or assistant
- educate other staff on the use of social media and promote its use within your company (in-house roles)
- regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).
Education
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Make-up artist and Special EffectsUKF Nitra (Slovakia)
- Slovakia