About me

Working with start-ups to international organisations, helping them to tell their story. Understanding the user’s journey to create engaging designs and listening to stakeholders’ goals for impactful campaigns across print and digital, for magazines, brochures, mobile apps and websites. Trusted with sensitive content to create reports and pitch presentations to attract investment and new business. Knowledge of pre-press processes and what is achievable with code. With proven experience coordinating teams and managing external providers. Driven to learn and design with a purpose.

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Projects

• YokikiYokiki is a fintech startup, deploying a cryptographically secure payments network that creates emergent reputation and trust. Having created Yokiki’s brand identity, the focus was to create a full suite of bespoke marketing materials. This also involved helping with the development of their Android app – mapping the user journey and designing the UI from on-boarding to executing a transaction.
• RAF Air Power Journal 2018The Royal Air Force’s (RAF) Air Power conference is an annual event discussing the present and future policy and procurement needs of the RAF. The RAF requested a publication that would convey their message in a precise and accessible way.
• NeurofenixNeurofenix is healthcare startup working to empower stroke survivors and their families to get their life back. In early 2019 they officially launched their first product the Neuroball which focuses on the rehabilitation of the upper body. They wanted a website design which would grow with them as they continue to establish their brand and work towards funding events later in the year. Keeping the colour palette neutral provides a lifestyle feeling but also a serious tone for the medical profes
• COMESATo design a publication which explored the opportunities that await foreign investors across a wide range of industrial sectors, such as healthcare and transport, in the COMESA; a region in Africa established to create economic trading and prosperity to sustain development. The aim was to have a design which was authoritative yet approachable. The unified cover illustration helped build a cohesive brand for the publication which was then mirrored via infographics and diagrams throughout. Imager
• MG Academy
• Putting loyalty back on track in bankingAn infographic discussing the attitudes towards loyalty programmes within the Financial Services sector and how banks could improve their strategy.

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Projects credited in

• 2

  Zero, from CBRESustainability, it's a thing. In the age of climate change and radical transparency, any company’s shareholders, clients, staff and followers all have expectations that the right measures and actions be done to address commitments, in a real way, yesterday. If you’re in the C-suite hot seat, where do you start to realise change? The CBRE sustainability offering is multi-dimensional and layered. It’s also a powerful and real story to tell, from big picture ambition to intricate technical detail

Work history

Freelance Graphic DesignerJupper
Aug 2016London, United KingdomFreelance

Skills

• Editorial Design
• Infographic Creation
• Print
• Digital
• UX
• Communication Design
• Magazine
• Brochure
• Websites
• Graphic Design

Education

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(BA hons) Graphic DesignNorthumbria Unversity
Sep 2000 - Jul 2003Newcastle upon Tyne, United Kingdom