For the past 2 years, I have built and progressed the creative department for the UK office, as part of a global publishing and advertising business.
Working across 3 entities of the business; Evolve Media, LCC, Martini Media & The Studio; I have taken charge of the creative direction of new briefs all the way through to building final digital ad campaigns for clients across entertainment, lifestyle, retail, fashion and the affluent market, to designing the brand identity for the new entity of the business.
During my time with Evolve I have gained invaluable experience in management, critical insight and knowledge of the industry, and I am now I am looking to join an enthusiastic creative company; where I can really focus on, and hone my skills as a designer; with like-minded people striving for the same goal.
Work history
Lead Designer
London, United KingdomFull Time
As the Lead Designer here in the UK, my department splits between two sides of the business, one that is honed on Evolve; creating bold, impactful and user-friendly experiences. The other honed on Martini; slick, stylish and high-end design.
Whilst here my responsibilities have varied, but they have all been to directly advance the company's creative executions, and consist of:
• Leading the design process and the project management of multiple jobs at a time, may it be my mock service to final build executions, presentation graphics to creative templates, aiding and working with client side Creative Agencies, to compiling end of campaign reports.
• After creative brainstorms, taking the lead in how to best approach the final ideas considering the design, clients brand, user experience, and overall performance.
• Liaising with clients to ensure designs are high quality, follow brand guidelines and perform to their utmost ability.
• Designing and managing all marketing material for the new content department of the business (The Studio).
• Structuring processes to aid in decisions around creative partners, whilst creating and implementing best practice procedures on keeping strong and trusting bonds.
• Managing the creative departments' resources.
• Further developing the creative departments' standards and practices to ensure the creative function operates in an efficient and profitable manner.
• Managing timelines and directing our overseas creative team on all UK proposals, ensuring design-focused/on-brand creative that will sell.
• Keeping a positive attitude and contributing to a positive office morale.
Digital Designer
- London, United KingdomFull Time
Designing and advancing the creative executions for both the Evolve and Martini sides of the business.
• Managing multiple jobs at a time concentrating fundamentally around mocks, final builds and EOC reports.
• Creating/acquiring/managing animations for all mocks and necessary final executions.
• Taking part in creative brainstorms to come up with creative, out of the box solutions for the Sales team to pitch.
• Working alongside multiple teams including Sales, Pub Ops and Ad Ops, to best heighten the effectiveness of our creatives.
• Leading in the development/efficiency/archiving of creative assets.
• Prepping files for delivery to overseas extensions of our team.
• Working alongside my Line Manager to develop the creative departments' standards and practices.
• Directing my own development responsibilities.
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Skills
- Print Design
- Art Photography
- Typography
- Problem Solving
- Project Management
- Creative Thinking
- Css Html
- Digital Design
- Photo Editing
- Advertising
Education
PhotographyFalmouth University
- Falmouth, United Kingdom
BA (Hons): 2:1
Photography, Media & Fine Art
- Stockport, United Kingdom
A Levels: BBD
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Awards
Adobe Certified Associate: Visual & Web Design Specialist
ACA in Print & Digital Media Publication Using Adobe InDesign
ACA in Graphic Design & Illustration Using Adobe Illustrator
ACA in Visual Communication Using Adobe Photoshop
ACA Web Design Specialist CS6
ACA Visual Design Specialist
ACA in Web Communication Using Adobe Dreamweaver CS6
ACA in Visual Communication Using Adobe Photoshop CS6
ACA in Video Communication Using Adobe Premiere Pro CS6
ACA in Rich Media Using Flash Professional CS6