Jake is a young, innovative Editorial and Commercial photographer born and raised south of the river in London. In his teens Jake spent most of his time acting in theatres in and around London. This soon grew into working in TV and film as well as modelling. From his experiences on sets globally Jake developed a huge respect and admiration for the work behind the camera. Naturally a curious soul he started to educate himself (finally!) on photography. A passion for cinematic escapism has influenced his work and the love affair of being both in front of a camera and behind continues.
Jake looks for peace in his personal life however he seeks drama and mood in his photos. Inspired by Cinema’s greats Wes Anderson, The Cohen Brothers and Baz Luhrmann he strives to capture still images with emotion, depth and narrative. He feels a picture is complete when you really want to press play and see more. Curiosity is one of the greatest things to capture on camera.
Jake has developed a style and aesthetic of considered and raw depth that carries across both his studio and location photography. Weaving throughout his favourite Fashion, Beauty, Documentary, Luxury and Lifestyle Genres.
(I wrote this in the third person to make me sound grand!)
Projects
- LXA Staff PortraitureLXA Projects a design studio wanting to take risks and stepping away from the usual corporate headshots allowed me to take people of the company as personalities and gave me free rein of their unique office to shoot in an editorial and on-location style. Profoto lighting setup with a Canon 5D Mark IV tethered into Capture One Pro. All Post-Production done in Capture One Pro and Photoshop
Projects credited in
- Sports Direct x adidas Supernova - Creative DirectionCreative Direction for the adidas Supernova show and clothing campaign for Sports Directs in store and social channel roll out. This was a super fun one to be a part of, up at 4am to get this beautiful London sunrise. Creative Director - Lauren Mustoe Cinematographer - Edward Hiscox Photographer - Daniel Hamshere Editor - Sam Bell
Work history
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PhotographerJake Herbert
London, United KingdomFreelance
Freelance and Experienced Photographer working for brands such as Aspinal of London, Ultrasun, McLaren, adidas, Young LDN, LXA. Experienced with Canon, Nikon, Capture One Pro, Lightroom, Photoshop, Profoto
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Mens Shadow Rucksack Photography ShootAspinal of London
- United KingdomFreelance
Provide visuals and concept for a mens rucksack. It had to be quintessentially British and therefore shot on location in Cornwall. Specific hues to compliment the rucksacks tones and a landscape that lent itself to a masculine adventure was perfect for this British luxury mens rucksack.
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Skills
- Capture One Pro
- Profoto Lighting
- Lightroom
- Art Direction
- Creative Campaigns
- Concept Development
- Photography
- Photography Shoots
- Photo Assisting
- Photo Retouching
- Design Thinking
- Adobe Creative Suite
Education
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A LevelsGreenshaw High School
- London, United Kingdom
Photography
Media
Drama
English Literature
A-Levels
Awards
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BronzeThe Duke of Edinburgh Award