Jake Richards
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Jake Richards

Graphic Designer / Art DirectorLeeds, United Kingdom
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Jake Richards
Available

Jake Richards

Graphic Designer / Art DirectorLeeds, United Kingdom
About me
I’m an industry leading graphic designer and art director with over a decade of experience pushing the visual limits of design, for the worlds biggest brands. Delivering high quality creative for Nike, PlayStation, Nickelodeon, XBox, Absolut and MTV, amongst others. In recent years I’ve been a driving force in shaping and delivering the creative at Analogue. In that time I have created over twenty five global guides for many of Nickelodeon’s core properties, introduced Absolut into the consumer products and licensing world, where I expressed their brand, heritage and open world beliefs as well as the conception and implementation of global packaging guidelines and systems for MTV and Transformers.
Projects
  • Nickelodeon - TMNT Techniques Guide
    Nickelodeon - TMNT Techniques Guide
  • Nickelodeon - Rusty Rivets Core Style Guide
    Nickelodeon - Rusty Rivets Core Style Guide
  • The Huntsman Of Brockenhurst - Branding
    The Huntsman Of Brockenhurst - Branding
  • Nickelodeon - Nick 90's Campaign
    Nickelodeon - Nick 90's Campaign
  • Nickelodeon - Half-Shell Heroes Branding / Packaging
    Nickelodeon - Half-Shell Heroes Branding / Packaging
  • MTV - Core Packaging Guidelines
    MTV - Core Packaging Guidelines
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Work history
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    A
    Design DirectorAnalogue
    Leeds, United KingdomFull Time
    Analogue believes in changing things for the better through creativity. An agency that prides itself as a master of many disciplines, it has enabled me to deliver inspiring content for a number of global business and organisations. The profile of Analogue has been raised as a result and is now one of the leading agency’s in England. I’m inspired daily by values which I share with the teams at Nickelodeon and MTV; that great work is hard to achieve. This collaboration drives me to develop my skills every day and ensure each element of creative that I produce, is consistently at the forefront of global design trends, while maintaining the integrity of each global brand. My close working relationship and understand with Nickelodeon (both London and New York offices), has given me the opportunity to produce brand style guides for many of their core properties, from launch kits and logos, to global packaging and retail guides.
    G
    G
    Senior Graphic DesignerGolden
     - Full Time
    At Golden I worked as part of a highly creative team where I collaborated with companies including Nike, PlayStation and Microsoft in the delivery of compelling, innovative brand communications. Each day I worked closely with our creative director and my team to produce global guidelines and high profile campaigns for Nike. These included the 2012 European footballing championships, highlighting the hunger and impatience of a new generation to take its chance on football’s biggest stage. Multiple Woman’s and Men’s running campaigns that gave a platform for 34 races to be held all around the world. As well as numerous Nike sneaker and football boot campaigns.
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Skills
  • Strong Communication
  • Brand Concept
  • Client Presentation
  • Creative Typography
  • Brand Packaging
  • Time Management
  • Fantastic Organisation
  • Adobe Software
  • Illustration
  • Branding
Education
    Y
    Y
    BTEC HND Graphic DesignYork College
    York, United Kingdom