Jalita Aspelin

UI/UX Designer

Level
Senior
Location
Bloemfontein, South Africa
Availability
Locked Pro Plan feature
Professions
-

About me

Hi! I'm Jalita and I love creating beautiful user interfaces using typography and strong colour palettes. Passionate about interfaces and latest trends in digital, I hunt for the best use cases and applications for the best user experiences. As a UI/UX designer, I create designs for products including UX/UI, wireframes, concepts, prototypes, illustration, branding and graphic design. Bitten with wanderlust, I speak 6 languages and have worked with many complex digital projects with experience from Stockholm, London, Paris, Tokyo, and Shanghai. Since May 2016, I work and live remotely to further explore creative inspirations through people I meet, ideas I come across and embody cultural richness. I've worked in both B2B and B2C markets. In London, I managed the delivery of web build projects for big brands such as Harley Davidson, Jamie Oliver, British Library, National History Museum and Paul Smith. I've worked in Marketing and as an Agile Digital Project Manager across developer, design and UX teams. I have 8 years of experience working in the creative industry and media including SaaS B2B products and social listening. I've worked with some of the best creative agencies in London where I learned from outstanding Art Directors, UX designers, and developers. In my work, I use Sketch, Photoshop, Illustrator, Affinity Designer and code in HTML5, CSS3 whilst learning Javascript. I use Bootstrap and Wordpress for websites. Always on a learning journey, I love beautiful UI interactions and watch them come to life whilst learning AfterEffects. With an eye for detail and perfection, I strive for the perfect composition and best user experience.

Locked Pro Plan feature

Skills

  • Digital/ Print
  • Digital Expertise
  • Ui/ux Design
  • Marketing
  • Project Management
  • Designed Logos
  • Wirefames
  • Agile UX
  • Kanban
  • Interactive Prototyping

Companies I’ve worked with

  • Publicis Sapient

    Publicis Sapient

    • Design

Work history

Currently

UI/UX Designer

Obiang

Mar 2016
  • Stockholm, Sweden
  • Freelance
  • Passionate about design and beautiful web experiences I help small businesses, entrepreneurs, and agencies with digital visual identity, user experience and user interface design. I create and redesign responsive websites, optimising landing pages for better conversion, and create UI elements. I also design logos, brand identities, posters, flyers, banners, social media and blog post images. I'm have worked with some of the best creative London agencies and learned from excellent UX/UI designers, art directors and developers following rigorous processes with an eye for detail. I use Photoshop, Illustrator, Sketch, Affinity Designer and Invisionapp daily and know some HTML5, CSS3 and basic Javascript. I have a deep understanding of the web including best social media practices and digital marketing.

2016

UI/UX Designer

Bytion

Oct 2016 - Dec 2016
  • Indonesia
  • Freelance
  • * Improving and designing UX driven designs for responsive websites and landing pages. * Designing for various company-owned websites within the Social Media Marketing field (Twitter, SoundCloud, Instagram, YouTube). * Immersed in the full design process including wireframes, final designs and interactive prototypes using Invisionapp as well as style guides for developers. * Graphic design and creation of weekly featured blog images. * Troubleshooting and solving UX issues

2017

Copywriter

EyeBuyDirect

Jun 2016 - Jan 2017
  • Shanghai, China
  • Freelance
  • EyeBuyDirect is a successful American E-commerce company providing stylish and affordable eyeglasses worldwide. As a Freelance copywriter, I craft creative copy for new collections. In my work, I try to get a sense of a specific collection and adapt tone of voice, mood, as well as making sure descriptions are optimised for SEO. I work remotely with the content team in Shanghai.

2016

Marketing Director

New Horizons Shanghai

Oct 2014 - May 2016
  • Full Time
  • New Horizons Computer Learning Centers is the world's largest independent IT training company and education with over 300 locations in more than 70 countries. Over the past 34 years, New Horizons has delivered a full range of IT training and business skills training through innovative learning methods that have transformed businesses and helped over 30 million students reach their goals. As an entrepreneur, I've worked with the management team to build up this American franchise as the first New Horizons educational center in China. From 3 people we built up the team to include 10 people. As a Marketing Director, my responsibilities and work tasks covered: - Business, branding and market strategy for the international B2B market in China and APAC regions - Content Management and creation including blogs, articles, website copy, UX and design - Designed for all Marketing channels, digital, social and print using Photoshop, Illustrator, and InDesign - UI design, HTML & CSS for responsive landing pages - Created collateral material for sales and operations such as course catalogs (digital, trade fairs and print) - Copywriting, PR, press releases - Blogging, Content Marketing for Linkedin and WeChat (in English) - Social Media strategy and execution - Advertising including Managing Google ads campaigns and SEO - Website redesign & improvements, uploading of content/course material - Homogenize, educate and standardize internal/external communication materials - Training for Chinese staff on brand identity guidelines and content - Help driving new business and develop marketing strategies for the Chinese market. - Coordination and organization of special events and seminars

2014

Brand Communications Manager

Intimina

Aug 2014 - Oct 2014
  • Shanghai, China
  • Full Time
  • Intimina is a Swedish brand that offers pharmacy products dedicated to all aspects of women’s intimate health. - Communication activities in the US and Spain to increase global awareness - Company presentations and pitches - Managed PR agency & coverage in the Spanish market (http://www.hkstrategies.com/) - Kickstarter campaign for a new product launch (https://www.kickstarter.com/projects/intimina/lily-cup-compact-the-menstrual-cup-reinvented?ref=nav_search) - Pitched for a collaboration with a film festival documentary project in the US (http://www.imdb.com/title/tt4138020/)

2014

Senior Project Manager

Publicis Sapient

Feb 2014 - May 2014
  • London, United Kingdom
  • Freelance
  • SapientNitro is a global interactive marketing, creative design, & technology services agency that helps companies solve challenges to make brands more successful. - At SapientNitro I delivered a high-profile experiential microsite for a big campaign #DiscoverMore2014 http://discovermore.harley-davidson.com. - The campaign was showcasing a journey through Europe and the Middle East on one Harley-Davidson and different riders taking part in different stages of the route all tracked on an interactive Google map in real time. - I managed the project fully from scoping, SoW, contracts, signing off budgets, design, build and sign off managing up to 50 different team members in different offices (London, Bangalore, Toronto). - Project was delivered under a very tight deadline in 27 different markets and took 3 months from design to final build. - The project involved collaborating with many parties including PR agency, production agency and the social media aggregator. - Delivered creative templates and concepts, frontend and backend build including a custom built CMS to suit the nature of the campaign. - Managed 3rd party agencies including Social Media aggregation and live GPS tracker working over different time zones. - Implemented agile methods in order to deliver the project on time, within budget, and to the client’s satisfaction. - Worked within different departments of the SapientNitro network including the Digital Studio, Creative, Development teams in London and Bangalore as well as SEO and Analytics teams in Toronto. - During the project, I also delivered 2 smaller web builds holding pages for Sweden, Finland and the campaign holding page

2014

Technical Digital Project Manager

Face

Aug 2013 - Jan 2014
  • London, United Kingdom
  • Full Time
  • Face is a global strategic insight agency designed to help brands succeed in the era of social business. As a co-creation planning agency, Face combines a mix of market researchers, planners, brand strategists, creative technologists, social media experts as well as millions of consumers within our proprietary communities and social media panels. Based in London, New York, Hong Kong & Singapore FACE operates all over the connected world with a variety of international clients delivering insights, innovation, and planning objectives. One of the first Social Listening companies in Europe providing brands tools for digital listening to research consumer trends and behaviours and to get feedback on campaigns and product launches. - Worked as a Technical Project Manager to help improve Pulsar products including Social Media Monitoring, CRM and Online communities. www.pulsarplatform.com - Helped setting up an efficient customer service portal with Zendesk to deliver continuous support to clients, researchers and account team - First point of contact for clients and social media researchers for troubleshooting and new developments - Managed clients, researchers and developers prioritising tasks and project developments to capacity - Worked closely with data suppliers such as Datasift and Boardreader gaining knowledge of social media mining - Managed bespoke client projects and internal web platforms including custom social API build for Tesco - Managed the internationalisation of the Online Community platform translating the platform into 12 different languages - Using an in-house developed translation tool, I trained Community managers, Researchers and the translation agency to translate the platform in real time - Managed budgets, timelines and sign off in line with live projects while discovering digital habits in different markets - Market research where I compared different competitors including Sysomos, Radian 6, Brandwatch and other social listening providers

2013

Digital Project Manager

Other Media

Mar 2013 - Aug 2013
  • London, United Kingdom
  • Full Time
  • Founded in 1994, The OTHER media is an award-winning independent and innovative digital agency based in central London. They deliver website design, digital strategy, iPhone application development, E-commerce projects, content management tools, online marketing services and hosting. At the OTHER media, I worked with teams and client using agile Project Management methodologies including Kanban, Jira5 and Scrum. I thrive to bring my agile manifesto forward implementing different practices to streamline and facilitate workflows between various technical and creative teams with integrated complexity touch points and platforms. I have a strong philosophy of how to deliver projects and work in the best efficient and pleasant way with different creative and technical teams with a 'can do'​ attitude. I'm flexible and adapt my PM skills to different client industries and personalities suitable for the projects. I worked close to Account Managers and the Senior Management team where I had hybrid AM and PM responsibilities on various accounts. This gave me a holistic view of finance, status, progress and off course sign offs. I worked close to the pitch and new business team writing project proposals, help organising pitches as well as being part of the presentations. Clients and projects included: - Natural History Museum - Wildlife Photographer of the Year www.nhm.ac.uk/visit-us/wpy/ - British Library - The Zoological Society of London www.zsl.org/ - Circle Invicta and Invicta Telecare www.circle.org.uk/, http://www.invictatelecare.co.uk/ - Chelsea Hospitality http://hospitality.chelseafc.com/ - Sherlock project with Penguin Random House & BBC In addition to the above I supported the team in the agency with other projects including Fine Wines, Paul Smith and Jasper Conran. https://itunes.apple.com/us/app/the-world-of-fine-wine/id635387411?mt=8 www.paulsmith.co.uk/uk-en/shop/ www.jasperconran.com/

2013

Digital Project Manager

Pixelgroup

Mar 2012 - Feb 2013
  • London, United Kingdom
  • Full Time
  • - Responsible for delivery of websites, iPad apps, UX & Design, print, tech, branding and experience marketing projects across a wide range of industries and platforms - Managed teams, clients and 3rd party suppliers towards multiple deadlines in a flexible fast moving industry - As the only PM, I managed up to 21 multiple projects simultaneously - Worked across multiple industries; sports, food, finance, fashion, publishing, e-commerce, youth/charities, governmental institutions etc. - Implemented, improved and established agile working methods including Agile, Kanban, Scrum thinking &practices - Responsible for the agency's internal planning and resourcing across teams and projects - Made project plans, SoW and ensured multiple deliveries towards deadlines - Made project reports, held weekly status meetings with the internal team and clients - Managed clients and suppliers across deadlines in a flexible, fast-moving industry - Made estimations providing accurate project plans, measure profitability and facilitate future projects/new incoming business - Worked closely with the Managing Directors, UX, and creative designers as well as Developers - Involved in Social Media, Marketing, Events & PR activities Client delivery/projects: • www.mpsilva.com, http://bit.ly/129N3I1 - Website, Wordpress CMS, iPad app, print and branding strategy piece • www.jamieoliver.com - UX/Design • www.discoverabl.es/ • www.non-execs.com • www.austinreed.co.uk • www.prettyballerinas.com • www.digitalgurus.co.uk • www.harveygoldsmith.com • www.grippy.co.uk

Education

2011

MSc

Chuo University

Sep 2010 - Feb 2011
  • Japan
  • 6 months exchange program between ESCP - Europe and Chuo UniversityTokyo. Chuo University is one of the best-ranked Universities in Japan with a wide variety of courses and disciplines. During my stay, I took several courses from the Faculty of Commerce, Economy, Law and Policy studies. Courses were taken in Japanese and English. I took 10h of intensive Japanese language courses per week. I participated in extra scholar activities with Japanese students and learnt about different implications of business and marketing countries in Japan compared to Europe.

2011

BSc MSc in Business Management and Administration

ESCP-Europe

Aug 2008 - May 2011
  • Paris, France
  • ESCP - Europe is a highly ranked business school with a high reputation worldwide. For many years, they have received the highest ranking in the Financial Times Master in Management reviews. The Masters degree was integrated with an in-depth knowledge of the state-of-the-art in management and the business world collaborating closely with many influential companies. - Built and enhanced my career plans through specialised course options and in-company experience - Developed and embraced my multicultural abilities of living and working in a highly multicultural environment - Developed an extensive international network through case studies, field projects, association activities, and internships - Enhanced European identity thinking with a global perspective on today's and tomorrow's economy - Took courses in Experiential Marketing, Sustainable Markets as well as Chinese culture and civilization - 24-month apprenticeship contract with Agence France - Presse

2008

Business Psychology

London Metropolitan University

Sep 2005 - May 2008
  • London, United Kingdom
  • University studies in London discovering connections between Management, Marketing, Consumer behaviour and psychology as well as Organisational analysis and design. Studied in a multicultural environment working in study groups learning about diversity, teamwork as well as different approaches to challenges.

2005

(hons) Business Studies

Novancia

Aug 2004 - May 2005
  • Paris, France
  • University studies in London discovering connections between Management, Marketing, Consumer behaviour and psychology as well as Organisational analysis and design. Studied in a multicultural environment working in study groups learning about diversity, teamwork as well as different approaches to challenges.