London-based Freelance Journalist + Content Creator First Class Honours graduate of BA Fashion Journalism Digital Marketing at WiseAmigo Features Associate at PETRIe Creator of CANELocked Pro Plan feature
Developing, implementing and managing digital marketing strategies. Producing visual and editorial content for the WiseAmigo blog, social media channels and app. Initiate and maintain conversations with audiences organically. Taking charge of email marketing campaigns. Research within the specialist area of workplace community and personal development, psychology and technology.
Conceptualising and producing all content, branding and visual identity. Writing features and film scripts, conducting interviews and editing all written and visual content.www.canearchive.com
Pitching ideas and producing content for print and digital issues; Interviewing designers, artists and gallerists; Copy-editing and fact-checking submitted features; Writing summaries for social media. Supporting the team as needed.
Providing exceptional personalised customer service during the busy Christmas season at the Selfridges boutique. Demonstrating knowledge of products, both staple and seasonal, and their various applications. Ensuring the retail space is impeccably visually merchandised at all times and noting any discrepancies. Building collaborative working relationships with the team.
Producing visual and written content for Fashion Crossover’s website, social media and newsletters. Management of the website and e-commerce store by updating product and editorial pages. Initiating and maintaining contact with clients: designers, stylist, photographers and press. Assisting with press callings, processing returns and maintaining the organisation of the showroom.
Researching themes; Collating moodboard imagery for commercial and editorial shoots; Organising the styling area, prepping inventory to shoot and maintaining the styling kit; Keeping track of inventory by ensuring all items are accounted for on the docket
MA Creative and Cultural entrepreneurship: Media and Communications pathway
First Class Honours