Jamal Guthrie

Digital marketing manager and press officer

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  • LocationUnited Kingdom
  • AvailabilityCurrently available for freelance jobs.

Projects

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Skills

 

  • Events
  • Marketing PR
  • Writing
  • Digital Media
  • 3+ Years Social Media Experience

Work history

Currently

Head Of Digital Marketing

Lanzarote Works

Mar 2013
  • London, UK
  • Freelance
  • As the head of digital marketing across Lanzarote venues (The Shacklewell Arms, MOTH, CLUB, The Lock Tavern, The Waiting Room) I am responsible for developing social media content strategies in order to promote an ecclectic range of events across multiple genre's from live music and club nights to film, comedy and cabaret. This involves analysing insights and developing relationships with press and like minded brands in order to create relevant, engaging, creative content suitable for audiences across a number of different digital platforms.

2015

Events Booker

Lanzarote Works

Mar 2014 - May 2015
  • London, UK
  • Freelance
  • Managing the events calendar at The Waiting Room, my role included, actively seeking out new promoters and special events including record launches, secret shows, residencies and label showcases. Establishing relationships with key agents. Keeping abreast of music press. Looking after admin and budgeting. Booking and advancing stand alone shows. Artist liaison on night of event. Booking door staff and photographers. Managing ticketing outlets.

2014

Editor

Sexbeat

Jan 2012 - Aug 2014
  • London, UK
  • Freelance
  • Managing a team of core writers and sub-editing articles. Updating daily content by securing song and video premieres. Forming media partnerships with venues and events.

2014

Digital Media Manager

The 100 Club

Nov 2015 - Mar 2014
  • London, UK
  • Freelance
  • Working with the team at Cornerstone and Converse in modernising the iconic 100 Club's digital presence, I have helped to develop strategies to promote the venue to a younger generation as well as reaffirming the connection to its history. Using social media and mail marketing analytics to maximise engagement, I create and share daily content in order to promote the venue's event calendar.

Education

2012

Journalism

Kingston University

Sep 2009 - Jul 2012
  • Kingston upon Thames, UK
  • Journalism