James Eduardo is a Brazilian designer passionate about Design Systems with over 20 years of experience. He helps organizations create value in the digital world by designing great experiences, products, and solutions. James combines fast digital progress with thoughtful design to solve problems, simplify design processes, ensure inclusivity, and deliver innovative brand solutions, while also supporting team growth and development.
Ex McKinsey & Company | Fjord/Accenture | Partner XP Inc, focusing on:
• Accessibility and Inclusive Design
• Leading diverse and multidisciplinary teams
• Developing asset production guides/documentation
• Presenting design rationale to teams and clients
• Conducting visual explorations and quality assurance
• Offering branding and identity solutions
• Defining design drivers and frameworks
• Providing support in team structuring and hiring
• Data Driven & AI Enthusiast
Work history
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Design Systems ManagerYDUQS
Brazil
The Lift Design System at YDUQS is an enduring strategic tool that enhances the quality of the educational experience, strengthens the institution's identity, and improves operational efficiency. Lift DS ensures quality and accessibility, making it an essential ally in providing exceptional educational experiences and boosting lifelong learning. Adoption: Web 87.5% / Mobile 57,9%.
(Estácio, Ibemec, Idomeq, Wyden, Damásio, EnsineMe, Yduqs)
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Partner - DesignOps ManagerXP Inc
- Brazil
Leading the Design System team to serve more than 40 brands in the group with a scalable product, mentor and train teams, define goals and objectives and innovations, present results and impact. DS was selected for the IF Design Award 2023 and counts on efficiency and Time to Market metrics and has a 90% coverage rate for mobile products and 75% satisfaction for internal users.
(XP, Rico, Clear, Bull, Hub, IM+, Expert)
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Skills
- Leadership
- Systems Design
- Accessibility
- Design Management
Education
Awards
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iF DESIGN AWARD Finalist. Soma Design System By XP Inc.iF Design Award
Discipline: Service Design, Category: Financial ServicesA
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Grand Prix Top de MarketingADVB PR
Nossa nova marca é um sorriso - Paraná Banco S/A.+ Show more