James Groves

James Groves

Brand StrategistUnited Kingdom
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Connections
Pip Jamieson
Sam Bompas
Aleksandra Szymanska
James Groves

James Groves

Brand StrategistUnited Kingdom
About me
Alt. Making things happen. Brand strategy that reveals your ambitious potential. Then shows you exactly how to get there.
Projects
  • G.F Smith — Inspiring through clarity of vision
    G.F Smith — Inspiring through clarity of visionReinvigorating G.F Smith required an organisational shift, unifying the leadership team under a common vision. Defining what G.F Smith stood for and setting new benchmarks for future behaviour.
  • Uncommon — Making work more productive
    Uncommon — Making work more productiveA brand strategy that gave Uncommon its name, and a blueprint for how to live by it. A new direction built on a balanced combination of service, wellbeing and environment. Activation was centred around boosting efficiency and reducing stress.
Work history
    Alt. logo
    Alt. logo
    Brand StrategistAlt.
    London, United KingdomFull Time
    Brand strategy that reveals your ambitious potential. Then shows you exactly how to get there.
Skills
  • Brand Strategy
  • Service Design
  • Creative Strategy
  • Positioning
  • Trend Forecasting and Research
  • Brand Direction
  • Workshop Design Facilitation
Awards
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    G
    D&AD Award (Client)G.F Smith Papers
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    Design Museum Designs of the Year (Client)G.F Smith Papers
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