James McConachie

James McConachie

CopywriterLondon, United Kingdom
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James McConachie

James McConachie

CopywriterLondon, United Kingdom
About me
I’m an award-winning creative & writer. I've recently word-powered Roger Federer, made coffee for Google (no milk, one film crew), fought crime with Motorola in the USA (admittedly that consisted of typing up a script in my flat in E16), and fuelled interest in the world's fastest car. Here are some things creative agencies have said about me: Movement Digital (client Coca-Cola): “Excellent professional! Reliable and dedicated, he created good content for our clients. It was a pleasure to work with James. We recommend him for any concepts creation project.” Green Park Content (client Unilever): “James was excellent, very efficient and great quality work. Highly recommended!” https://jamesgetssocial.files.wordpress.com/2023/02/work-by-james-mcconachie.pdf 2023 Timeline: Jan - NFL gaming scripts for SimWin Sports. 2022: Dec - Copy & creative for Candy, Haier and Hoover. Nov - Anti-smoking campaign @ Havas & a board game. Oct - Eyeko Xmas campaign & Barclays Eagle Labs scripts. Sep - ASDA festive Elf words & Nestlé Black Friday content. Feb/Aug - Copy & creative for John Lewis. Jan - Social humour for Iceland (the shop). 2021: Oct/Nov/Dec - Crafting platform-specific, highly shareable, innovative, strategy-informed copy for AO. (That, and Bake Off puns). Sep - London & Las Vegas tech convention scripts. Aug - BBC values & Met Police scripts. Jun/Jul - Snapchat series @ Hearst UK. Feb/May - YouTube & TikTok series @ Hearst UK. Jan - Superdrug audio ads & updating Expo 2020 scripts for 2021. 2020: Nov/Dec - Volunteering @ food bank. Oct - Family bereavement. Sep - LBC copy, scripts and creative. Jul/Aug - Unilever UK SEO @ Publicis Sapient. Jun - Carbon net-zero script for Shell. April/May - Donating words to help buy visors for London hospitals & to launch a food bank initiative. Mar - Creative agency refresh & restaurant signage. Jan/Feb - Unilever UK SEO @ Publicis Sapient. 2019: Oct/Nov/Dec - Publicis Sapient ⬆⬆ Sep - Carbon neutral project for Shell & Porsche EV launch campaign. Aug - LBC video & Instagram stories for Hilton Hotels. July - Starling Bank TVC & mobile ads for Green Park Content. May/Jun - Developing hologram characters for Expo 2020 Dubai. April - Creative & scripts for Brawl, EY and H+K. Jan/Feb/Mar - Red Nose Day @ Comic Relief. 2018: Sep/Oct/Nov/Dec - Comic Relief ⬆⬆ Aug - CokeTV Xmas/NYE videos & multiple scripts for Contented Brothers. July - Interactive storytelling for eBay & developing TOV for a new restaurant franchise. June - Digital, social & in-store for Sainsbury’s. May - Concepts & scripts for Brands2Life, Connected Pictures and NKD. April - Developing narrative for Unilever’s Fair Kitchens campaign, USA. March - Creative pitches for Interesting Content & a Deloitte cybersecurity script. Feb - Awards films for Virgin Holidays and Poundland. Jan - US social humor for Western Digital & EA gaming pitch work for Clifford French.
Projects
  • SHOWBIZ NEWS
    SHOWBIZ NEWS
  • TOURISM IRELAND
    TOURISM IRELAND
  • VIRGIN TRAINS
    VIRGIN TRAINSHelping to re-brand the Virgin Trains website.
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Work history
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    Creative / Script Writer / Copy EditorFreelance
    London, United KingdomFreelance
    https://jamesgetssocial.files.wordpress.com/2023/02/work-by-james-mcconachie.pdf AGENCIES: 23red, Across the Pond, Adjust Your Set, Art & Graft, Brand Brewery, Brave Spark, Casual Films, Clubhouse, Cookie Studio, Contented Brothers, Distillery, Engine, Evoke Films, Fall Off The Wall, Global VideoLab, HKX, Jack Morton, McCann, Oliver, One Green Bean, Possible, RedPill, RPM, Sapient and Squeezed Media. BRANDS: Adidas, BBC, Boss, Bwin, Coca-Cola, Currys PC World, Deloitte, DHL, Dotmailer, EE, F1, Google, HSBC, KPMG, Manchester Utd, Marks & Spencer, Motorola, P&G, Poundland, Rolex, Samsung, Sky, Thames Water, Tourism Ireland, TUI, Twitter, Unilever, Virgin Holidays, Virgin Trains, Wella and Woolworths (Australia).
Skills
  • Advertising
  • Film
  • TV
  • Writing
  • Copywriting
  • Screenwriting
  • Blogging
  • Creative
  • Proofreading
  • Web Content
  • Content and Media Writing
Education
    C
    C
    (hons) high school diplomaCraigshill High
    Livingston, United Kingdom