Work history
Social Media & Community Manager EMEABeats by Dre
London, United KingdomFull Time
• Collaborates with the Account, Strategy, and Production team to develop and implement culturally relevant reactive content and 360 marketing campaigns across social, digital, influencer and experiential for EMEA
• Helped insert Beats by Dre in the most relevant cultural moments through real-time reactive social content and newsroom
• Real-time community management, monitoring and optimisation of all Beats by Dre owned channels across Facebook, Twitter, Instagram, Snapchat and YouTube
• Manage all stages of production, including briefing, concepting, localising assets and creating content calendars
• Manage key talent and influencers, from briefing over contracting to content creation
• Manage finance process including budgeting for production and paying talent and influencers
• Weekly and monthly performance report to be shared with local and global clients
• Maintain and strengthen the relationship with local German client and agency partners
• Establish Beats by Dre local tone of voice, create content and write copy in English and German
Interactive Editor & Social Media ManagerMTV
- London, United KingdomFull Time
• Managed daily production, content and operations of MTV’s editorial & social channels
• Created, curated and published six pieces of editorial in English and German per day, covering breaking news in music, fashion and pop culture
• Led reactive war room for the MTV VMA Awards, creating real time social media content based on most trending conversations
• Copywriting in English and German for Norther European MTV channels
• Real-time monitoring of social channels for growth and engagement
• Managed daily production, content and operations of MTV’s editorial and social channels
• Produced daily and weekly performance reports
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Skills
- Social Media
- Project Management
- Marketing
- Marketing Analytics
- Campaign Activation
- PR
- Community Management
- Social Media Management
- Copywriting
- Creative Stragegy
Education
A
A
Bachelor of Arts (BA) AMD Akademie Mode & Design
- Berlin, Germany
Bachelor Degree in Media Communication, Fashion & Journalism