About me
A creative social media specialist with over seven years’ marketing experience within a fast paced environment. Seeking client side opportunities only.
Work history
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Paid Social Media ExecutiveRS Components
London, United KingdomFull Time
Focusing on creating, implementing and optimising the Paid Social strategy for RS components across EMEA and APAC.
● Creating, implementing and optimising ads across YouTube, Instagram, Twitter, Facebook and LinkedIn
● Acting as the lead to drive best practice across platforms
● Working with the creative team to design and test different ad styles
● Building a strategy that aid in conversions and increasing brand awareness
● Copywriting for all ads
● Optimisation of all ads on a daily basis to improve campaign performance
● AB Testing to discover new exciting ways to improve campaign performance Working with internal and external stakeholders to create effective campaigns
● Building stakeholder relationships for additional funded campaigns
● Daily agency management
● Budget management
● Creating post campaign analysis to report on findings and learnings
● Data analysis using Adobee Analytics
● Planning and forecasting for new campaigns
● Working with the analytics team to understand audiences, and integrating audiences into social platforms
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DirectorJas Dhillon Makeup
London, United KingdomFreelance
As a double accredited hair and makeup artist, I launched my very own hair and makeup services brand Jas Dhillon Makeup. This included a new build studio with both a makeup and photography station. Other tasks included:
● Independently created and built a website using wordpress: www.rsd-studio.com (currently being redone)
● Launch and maintenance of all social media platforms including google plus, Instagram and Facebook
● Sourcing local companies for dual Marketing opportunities
● Conducting all photography for Website and Social Media use
● Advertising including social media ads and google AdWords
● Budget management
● Sourcing new clientele through marketing campaigns such as promotions, advertisements and digital activity.
● Discovering new opportunities to aid with the growth of the business
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Skills
- Paid Social
- Social Media Advertising
- Social Media Management
- Marketing
- PR
- Social Media Marketing
- Social Media
- Beauty
Education
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BA Honors DegreeThe University of Hertfordshire
- Hertford, United Kingdom