Work history
PR & Social Media ConsultantEquator
Glasgow, United KingdomFull Time
Social, PR and influencer lead for a range of household B2B and B2C names.
Social responsibilities include developing and managing paid and organic social campaigns, budgeting and forecasting, reporting using a variety of analytic platforms and community management.
Content writing includes blogs, press releases. features, video scripts and social copy.
PR responsibilities include stunts, reputation management, crisis management, media relations, feature inclusion across print, broadcast and online media.
I have devised and successfully managed influencer campaigns, working with the likes of Jamie Genevieve, Honey Pop Kisses, Forever Yours Betty, Stephi La Reine, Stephen Bear, Olivia Buckland and Alex Bowen.
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Senior Account ExecutiveThe BIG Partnership
- Glasgow, United KingdomFull Time
Promoted from Account Executive to Senior Account Executive in less than a year. Managed communications and activated creative PR and social campaigns for clients including KPMG, Strathclyde Business School, Clydesdale and Yorkshire Banks and Power a Life (social enterprise).
Skills
- Copywriting
- Social Media
- Content Writing
- PR
- Blogging
- Influencer Engagement
- Analytics
- SEO
- Photography
- Social Media Marketing
Education
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MA Business ManagementUniversity of Glasgow
- Glasgow, United Kingdom
Business & Management MA 2:1 with a strong focus on marketing
Subsidiary subjects – History, Psychology and Entrepreneurship