Work history
B
B
Brand ManagerBohemia Design
Edinburgh, United KingdomFull Time
Bohemia Design is a lifestyle brand working in ethical partnership with global artisans to design and source contemporary handmade homeware and accessories. Bohemia has a retail website and two wholesale websites, with almost 1000 independent stockists worldwide.
• Designing, implementing and maintaining the brand creative across all channels including the Bohemia retail website and two wholesale websites, seasonal campaigns, photography, direct marketing, and all printed collateral including branded packaging.
• Developing and implementing brand guidelines and a seasonal marketing strategy that guides product development, creative concepts, photography, digital content and PR.
• Site content planning (home page, landing pages, on-site marketing, on-site features, telling the brand story). Writing creative briefs and creating all assets for digital campaigns. Managing the successful re-design of all three websites in October 2017 in collaboration with our Shopify Plus Partner Agency.
• Assisting in design of new Bohemia products and bespoke wholesale orders. This includes developing existing product ranges as well as designing a new jewellery collection in collaboration with a women’s co-op in Kenya, launching later this year.
• Creating and implementing trade show stands at Top Drawer, London and NY NOW, New York.
• Design and implementation of weekly B2C and B2B emails as well as automated welcome and re-engagement email series.
• Working with digital marketing freelancer to develop and implement digital strategy including paid social and retargeting campaigns.
• Liaising with press, managing influencer outreach and brand collaborations.
• Managing social media channels and content.
• Producing all brand product and lifestyle photography.
Digital Communications AssistantLondon Design Festival
- London, United KingdomFreelance
• Compiling a digital strategy centred around key milestones of the London Design Festival communications campaign.
• Creating all social media content and posting across the Festival channels (Facebook, Instagram, YouTube, Twitter + Google+).
• Providing technical support for organisations who interact with the London Design Festival website (official London Design Festival Partners).
• Processing and editing imagery for use across our digital platforms and for key stakeholders.
• Co-ordinating newsletter content and editing process.
• Working with sponsors, liaising with their digital teams to produce project specific content calendars.
• Creating and maintaining relationships with external organisations, devising digital marketing contras, competitions and other collaborative opportunities.
• Supporting the team in all aspects of gathering and editing content for the London Design Festival guide and map and working with our Content Editor.
• Social media monitoring and compiling post Festival reports.
• Maintaining, generating content and updating the Festival website, liaising with third parties and troubleshooting with web developer.
+ Show more
Skills
- Copywriting
- Brand Management
- Marketing Strategy
- Social Media Marketing
- Communications
- Graphic Design
- Digital Marketing
- Web Design
- Product Design
- Photography