Jennifer Walker

Business Director

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  • LocationLondon, United Kingdom

Skills

 

  • Marketing PR
  • Branding
  • Relationship Building
  • Manage a Team
  • Strategic Branding
  • Reporting Analytics
  • Presentation Communication Skills
  • Integrated Agency Experience
  • Proposal Development
  • International Brand Development

Work history

Currently

Business Director

Heavenly Group Ltd

Nov 2014
  • Employed with an international strategic branding agency focused on helping companies transform and innovate by developing impactful brands to drive cultural change and meet commercial objectives. Responsible for client relationship management, business development, proposal and brief creation, strategic marketing plan development, project management, and team leadership across accounts in the property, beauty, technology, and services industries in both the UK and the US. Tasks included analysis, research, strategy development, brand identity development, and planning and implementation of the brand across all mediums including digital, print, film, media, events, and partnerships.

2014

Senior Account Manager

AL Marketing

Nov 2013 - Jul 2014
  • Employed with leading retail, leisure and destination marketing agency, specializing in shopping malls and fashion marketing.Creation and management of marketing strategy, media plans, and budgets.Prepare written briefs for the development of all campaign communication materials, and delegated between internal departments and external agencies.Managed two major property clients, including PR, Social Media, creative briefing, media purchasing and management, and events.

2010

Account Manager

Endo Networks

Feb 2007 - May 2010
  • Employed with leading retail, leisure and destination marketing agency, specializing in shopping malls and fashion marketing.Creation and management of marketing strategy, media plans, and budgets.Prepare written briefs for the development of all campaign communication materials, and delegated between internal departments and external agencies.Managed two major property clients, including PR, Social Media, creative briefing, media purchasing and management, and events.

2007

Publicity & Promotions

20th Century Fox

Apr 2007 - Aug 2007
  • Generated marketing concepts and strategies to promote upcoming major films nationally, within media and promotions. Created unique grassroots and event based marketing to bring awareness and increase reach. Communicated with media contacts, managed media response, and organized media and public pre-screening events, and promotions and events. [Internship]