Work history
Business Director
Employed with an international strategic branding agency focused on helping companies transform and innovate by developing impactful brands to drive cultural change and meet commercial objectives. Responsible for client relationship management, business development, proposal and brief creation, strategic marketing plan development, project management, and team leadership across accounts in the property, beauty, technology, and services industries in both the UK and the US. Tasks included analysis, research, strategy development, brand identity development, and planning and implementation of the brand across all mediums including digital, print, film, media, events, and partnerships.
Senior Account Manager
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Employed with leading retail, leisure and destination marketing agency, specializing in shopping malls and fashion marketing.Creation and management of marketing strategy, media plans, and budgets.Prepare written briefs for the development of all campaign communication materials, and delegated between internal departments and external agencies.Managed two major property clients, including PR, Social Media, creative briefing, media purchasing and management, and events.
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Skills
- Marketing PR
- Branding
- Relationship Building
- Manage a Team
- Strategic Branding
- Reporting Analytics
- Presentation Communication Skills
- Integrated Agency Experience
- Proposal Development
- International Brand Development