I'm an experienced marketer with a varied background. With a degree in Fine Art and postgraduate certificate in Fashion and Lifestyle Journalism, I've worked in a range of industries over the years - most recently recruitment, but I've also built up experience in business services, property, construction and fashion. Working across the marketing mix I have been responsible for building up new or underdeveloped brands, utilising online and offline tools, including websites, social media, content marketing, direct marketing, email, PR and thought leadership.
Marketing Manager within the Capita People Solutions marketing team, primarily responsible for marketing activity within Knowledgepool. Responsible for the development of multi-channel marketing campaigns, including large-scale thought leadership projects, generating leads and building awareness for the newly created People Solutions brand. This includes the development of insight, highly targeted content (across a range of channels and formats), online advertising, email and third party partnerships.
I joined Quanta in 2016 to take on responsibility for internal and external marketing, communications and PR, from the management of the website and social media through to client and contractor campaigns. With a key focus on supplier management, I coordinated all activity from external agencies and partners, including the website, digital marketing, job boards and advertising.
Brand manager responsible for managing a team and coordinating online and offline marketing activity, primarily the development and distribution of client and candidate-facing campaigns across the three main Brook Street brands - Brook Street UK, Brook Street US, and BS Social Care.
Responsible for developing marketing plans and B2B campaigns across a number of key business areas and projects, primarily Inspire2Enterprise, a social enterprise support service.