About me

CREATING IDEAS WITH A RELEVANCE TO CULTURE. A curated vision is essential to tell meaningful stories across all channels of communication. Understanding the aspirations and identity of a brand connects an audience to build long lasting relationships. I continue to pair art and commerce with a focus on brand elevation, strategy, and narration through collaboration.

PostsProjectsExperienceTeam

Projects

• 8

  Lord & Taylor, Spring 2016

Work history

H
H
VP, Creative DirectorHudson’s Bay Company
Dec 2014 - Apr 2017New York, United StatesFull Time
Helped launch the HBC Creative COE, led the creative and oversaw rebranding and elevation of the Lord and Taylor and Hudson’s Bay brands. Managing a team of 25 art directors, copywriters, designers and producers across 2 countries and leading all campaign development for branding and seasonal campaigns in digital, social media, and print.
G
G
Freelance Art DirectorGB65 Giovanni Bianco Studio
Jun 2014 - Dec 2014New York, United StatesFreelance
Freelance Creative September 2014 - March 2015. Worked with founder developing concepts for Ermengildo Zegna Couture, Versace, Miu Miu, Trademark, Elie Tahari, and Emilio Pucci.

+ Show more

Skills

• Creative Direction
• Branding
• Creating Stories
• Brand Storytelling
• Video
• Fashion
• Social Meda Strategy
• Digital Strategy
• Films
• Photography

Education

a
a
B.F.A Bachelor of Fine Art -Studio Arts Majorart center
May 2005Pasadena, United States
Concentrations in Filmmaking and Photography