Work history
L
L
Account ExecutiveLight and Motion Ltd
London, United KingdomFull Time
Key Tasks:
• The key point of contact on projects for the internal team, clients and suppliers.
• Creation of project proposals, clearly detailing activities, deliverables, timings, fees, third party costs and expense.
• Preparing and managing schedules and budgets.
• Leading internal team meetings and briefings.
• Running client meetings and following up with contact reports.
• Delivering support for new business pitches.
• Agenda and diary management.
• Conducting audits of direct competitors on behalf of clients in order to develop insight into the market and benchmark for differentiation.
Key Achievements:
• Being given the responsibility of managing my own projects, which involve being the main point of contact and taking lead in client meetings.
• Conducting research and compiling an in-depth report on the American Beer Industry for a client who is potentially looking to enter the market.
• Creating Buyer Personas for the development of a new consumer product, that subsequently was used on the product packaging.
G
G
Marketing CoordinatorGet Wonky
- Cardiff, United KingdomInternship
Key Tasks:
• Developing a strategic marketing plan.
• Helping to take the company through a rebranding process.
• Drafting press releases, letters and entering industry awards.
Key Achievements
• Conducted research and wrote reports on potential new product development areas, such as expanding and diversifying into the carbonated drinks sector and the possibility of using cans as an alternative means of packaging. NPD set to be launched in January 2019.
• Pitching to and liaising with Coley Porter Bell as they took on the position as the branding agency on a pro bonus.
• Competition entry I submitted for the Unilever Young Entrepreneurs Awards placed in top 2% out of 2,100 submissions. This means the company made the top 40 shortlists.
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Skills
- Marketing
- Business
- Integrated Marketing
- Management
- Time Management
- Client/customer Interaction
- Group Working
- Commmunication
- Leadership
- Social Media
Education
C
C
BA Business Management and MarketingCardiff Metropolitan University
- Cardiff, United Kingdom
Year 3 (1st)
For my final project I completed a Marketing Plan for the Alzheimer’s Society Cymru, with the aim of persuading people to donate on a regular basis.
- Marketing Plan
- International and Global Marketing
- Brand Management
- Change Leadership
- Strategic Marketing
Year 2 (Overall grade 1st)
- Integrated Marketing Communications
- Consumer, Culture, Commerce
- Business Operations and Improvement
- Contemporary Issues in International Political Economy
- Business in Action
- Research Methods for Business
- Work Experience and Personal Development Planning
Year 1 (Overall grade 2:1)
- Finance for Managers
- Introduction to Marketing
- Foundations of Law
- Business in a Global Context
- Managing People and Organisations
- Introduction to Information Systems
- Personal Development Planning
D
D
A Level, AS LevelDidcot Sixth Form
- Didcot, United Kingdom
Philosophy, Geography and Economics
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