About me

Music fanatic and digitally savvy Swede based in London. Currently situated in the Brand Partnerships team at Globe, Universal Music UK’s commercial and creative division. Over three years experience across a range of disciplines including commercial sales, recruitment, brand partnerships, market research, music and events.

PostsProjectsExperienceTeam

Projects

• 3

  Music Event Volunteer - Fireball SessionsDuring several events autumn 2019 I was an event volunteer at the monthly night of live sessions at Pop Brixton curated by MckNasty with some of London's finest musicians, vocalists and DJ's
• 1

  Music Event Volunteer - Acoustic LiveIn June 2019, I was supporting the overall event production during Acoustic Live event in Soho for "Soho Music Month". The event was held at Platform LDN, Carnaby street.

Work history

Brand Partnerships InternUniversal Music UK
Nov 2020London, United KingdomFull Time
I sit within the Brand Partnership team at Globe, Universal Music UK's Creative and Commercial division for Brand Partnerships & Sync. Working across Universal Music's rosters including EMI, Polydor, Decca, Capitol, Def Jam 0207, Island, and Virgin Music Label & Artist Services. I am responsible for assisting in the planning, development, and delivery of Brand Partnerships and Collaborations.
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Content CreatorAbout That Collab
Apr 2020London, United KingdomFreelance
Content Creator and founder of Instagram platfrom "About That Collab". The platform highlights all things music and collaborations in movies, brand partnerships and campaigns Content planning and scheduling through marketing platforms such as Later and Social Baker Generate weekly content for Instagram feed and story using Mojo and Canva for design purposes Creative Research on new trends and information regarding the highlighted talents Ads management through Facebook Business Manager and Instagram Ads

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Skills

• Project Management
• Event Management
• Music Events
• Live Music
• HR Recruitment
• International Relations
• Social Media
• Communication
• B2B Sales
• Team Coaching
• Account Management
• Business Development
• Google Analytics
• Facebook ADS
• Instagram Advertising
• Google Adwords
• Social Media Marketing
• Content Creatiion
• Email Marketing

Education

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Digital MarketingNordic Tech Institute
Jun 2020London, United Kingdom
- Google Analytics / Google Ads - Social Media Marketing Tools (Facebook, Instagram, LinkedIn etc.) - Facebook Ads, Instagram Ads - SEO / SEM - Keyword Search - Youtube SEO
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Bachelor´s Degree in European StudiesTHE JOINT FACULTIES OF HUMANITIES AND THEOLOGY
Aug 2013 - Jun 2017Lund, Sweden
uropean Studies is a multidisciplinary study area, where film studies, cultural studies and history meet language studies and social studies to provide a complex picture of European processes and structures, examined through a variety of methods and techniques. A humanities point of view on Europe places the current European political and social processes in a long historical perspective where culture plays an important role. In this way historical and cultural continuities and disruptions in the developments leading to the present European arrangement can be identified. A humanities' approach to the study of Europe implies the possibility of a more intensive and comprehensive communication across linguistic and cultural borders, which widens the public debate on the future of Europe. Exchanging opinions, values and visions on the European place can also reduce the democratic deficit that many European institutions suffer from.