For six years, Jessica has worked at The Future Laboratory both editorially at LS:N Global across wellness, beauty, food & drink and brand-side in content strategy and communications to help future-proof organisations.
Following her Masters in Trend Forecasting at Polimoda Institute of Design and Marketing in Florence, Jessica worked at Telegraph Events as a Marketing Executive on health and fitness consumer shows such as Be:Fit Festival, The Ski & Snowboard Show and The Outdoors Bike Show.
Jessica now specialises as a brand director for an ever-expanding roster of health, wellness, beauty and lifestyle brands.
Clients include: Panasonic, Estée Lauder, PUIG, Johnson & Johnson, PE Nation, Avery Dennison, Dornbracht, KOBU and more.
Website: www.JR-Smith.co.uk
Email: Jessica.rennie.smith@gmail.com
Work history
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Brand DirectorRennie Creative Ltd
London, United KingdomFreelance
As a Brand Consultant, Jessica has worked with a range of wellness, beauty and lifestyle brands – from larger companies like Panasonic, Dornbracht, PUIG, Estee Lauder and Avery Dennison to startups such as Peppy Health, Anima House, MAYA, Beauty Futures and KOBU.
Senior Trends ResearcherThe Future Laboratory
London, United KingdomFull Time
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Skills
- Research Visualisation
- Creative Arts
- Art Direction
- Brand Strategy
- Beauty Consultant
- Creative Branding
- Trend Analysis
- Strategic Branding
- Entrepreneur
- Trend Reporting
Education
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MA Fashion Trend ForecastingPolimoda Institute of Design and Marketing
Florence, Italy
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2:1 BA (Hons) Fashion Promotion & ImagingUniversity of the Creative Arts
- Epsom, United Kingdom
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