Jo Mansfield
Available

Jo Mansfield

Freelance Graphic DesignerLincoln, United Kingdom
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Jo Mansfield
Available

Jo Mansfield

Freelance Graphic DesignerLincoln, United Kingdom
About me
With 16 years of experience as a designer and art director, I’m highly experienced in the creative, fashion, and retail industries. Alongside freelance I was a part-time senior lecturer for eight years, shaping the next generation of designers. My journey through multidisciplinary studios has resulted in a portfolio that I might describe as random, but reflective of my creative versatility and adaptability.
Projects
  • How to be Autistic
    How to be AutisticRachel Morgan-Trimmer is a neurodiversity consultant, speaker and author who has won awards for her creative work. As an advocate for the neurodiverse, I enjoyed working closely with Rachel to design and illustrate her latest book. The book is a manual to help the recently diagnosed navigate their new world, guide them through what being autistic means, how to manage the challenges, and help find their purpose.
  • YES!
    YES!Typographic prints, some are just for fun, some are commissions. All of them are hand pulled on a Farley printing press.
  • Hello, My Name is Paul Smith
    Hello, My Name is Paul SmithThe Design Museum held an exhibition which ran from November to June, which referenced Paul Smith’s influences and fashion designs. The book and exhibition offered fans an immersive insight into his world. The book is their best selling catalogue to date
  • Royal Salute
    Royal SaluteIn order to create a contemporary feel to a traditional brand, I created extensive guidelines for Royal Salute – the most premium whisky available from Pernod Ricard – which show how the brand can be interpreted and applied across multimedia, print and 3D environments.
  • UAL Prospectus
    UAL ProspectusThe Studio of Williamson Curran approached me to help them with photography for the University of Arts London 2016/2017 prospectus. I was specifically asked to capture each of the six different colleges and their surrounding areas. The full prospectus featuring the six double-page spreads of my photography, can be downloaded here.
  • Art Direction
    Art Direction
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Work history
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    Senior Graphic DesignerFreelance
    Lincoln, United KingdomFreelance
    In both studio environments and as a freelancer, I have championed design with a purpose, recognising the pivotal role of strategy in achieving impactful outcomes. Collaborating in small teams as a senior designer, art director and creative lead, I’ve navigated projects from concept to delivery, building a strong understanding of client needs and project dynamics. My journey through multidisciplinary studios has resulted in a portfolio that I might describe as random, but it is reflective of my versatility and adaptability.
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    Senior LecturerUniversity of Lincoln
     - Lincoln, United KingdomPart Time
    Senior Lecturer in BA (Hons) Graphic Design. 3rd Year Module Leader. As a Senior Lecturer at the University of Lincoln, my teaching philosophy revolved around preparing students for the industry by fostering both their conceptual thinking and practical design skills. As Decolonising Lead, I collaborated closely with students and staff to challenge existing approaches and actions, aiming to decolonise design and the curriculum.
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Skills
  • Print
  • Concept Design
  • Graphic Design
  • Art Direction
  • Typography
  • Photography
  • Visual Communication
  • Creative Direction
  • Indesign
  • Creative
Education
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    BA (Hons) Graphic DesignUniversity of Lincoln
     - Lincoln, United Kingdom