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Support in the communicattion management account of Philip Morris International (Marlboro, Chesterfield, L&M and Philip Morris).
Support in the communication management accounts of Tabaqueira / Philip Morris, Procter & Gamble and Fiat Group. •Daily contact with brand managers and/or their surrogates to give continuity to ongoing projects •Development and monitoring of briefs and debriefs •Follow-up of meetings with customers and suppliers •Follow-up of advertising campaigns’ budgeting •Collaboration in the development of POS material with the client, the creative department and graphic production •Contact with different supports of advertising media •Proud to have participated in the implementation in Portugal of Marlboro Red package image change and Marlboro Gold afterward •Proud to have participated in the online launch of Fiat 500X in Portugal
Finance and Accounting; Cultural Marketing; Cultural Management; Entrepreneurship; Management Control for Cultural Organizations
Advertising; Strategic Communication Planning; Strategic Marketing; Marketing Research; Economic analysis; Consumer Behaviour; Account Management