Joanna Sproule
Available

Joanna Sproule

Marketing ExecutiveEdinburgh, United Kingdom
+ Info

0

Connections
Joanna Sproule
Available

Joanna Sproule

Marketing ExecutiveEdinburgh, United Kingdom
About me
I am a friendly, dynamic and creative professional with a proven record of generating and building relationships, managing long-term projects, designing campaign marketing strategies, and coaching individuals to success. I’m skilled in managing cross-functional projects and teams, demonstrating exceptional communication skills, and making critical decisions during challenges. I’m also an adaptable and transformational leader with an ability to work independently, create and present effective pitches, and develop opportunities that further establish organisational goals. Video Production: I have a wide-ranging knowledge of film and video projects from inception to completion. I’m highly effective at organising and coordinating shoots and have experience using production equipment. I also have proven ability to write and edit scenes and contribute to script changes, and I’m competent in film editing. Administration and Communication: I’ve proven myself in delivering administrative support for a diverse range of colleagues and leadership staff. I’m highly effective at prioritising and organising workloads to meet strict deadlines and I have a proven track record of training and supporting team members. I’m also a successful relationship manager, with the ability to establish and maintain strong working relationships with management, staff, and internal and external groups. Technical Proficiencies: o Adobe CC, including Premiere o ProTools o Final Cut Pro X o Project Management o Marketing Management o Brand Management o Budgeting and Scheduling o Creative Writing o Team Leadership o MS Office Strengths and Accomplishments: I’m enthusiastic and creative, with a demonstrated ability to meet deadlines and objectives. I exhibit excellent organisational and communication talents, with demonstrable skills in improving productivity and efficiency while reducing costs. I recently led a company re-brand project from start to finish, including logo development, brand story creation and the production of a brand launch film.
Work history
    E
    E
    Marketing ExecutiveEdinburgh Rugby
    Edinburgh, United KingdomFull Time
    I am responsible for all on and offline marketing, media and communications including strategic planning, operational output, brand development, radio / broadcast planning and production, video planning and production, and budget management. I also create and manage the production schedule for all match days and supporter events and work closely with live broadcasting partners including Sky Sports, Premier Sports STV and the BBC. I have also recently managed the club’s re-brand project, and I’m currently leading the development of a bespoke six-part mini-series as the next steps in our over-arching brand campaign. Through the management of our Communications and Marketing Assistants, it's my responsibility to foster a creative environment to ensure that our campaign channels are kept fresh and our work schedule is running smoothly. I chair regular editorial, content and design development meetings for the department and with other areas of the business, where we develop our overarching messages into engaging visual content for our supporter, ticket and sponsor campaign requirements.
    E
    E
    Digital Projects OfficerEdinburgh College
     - Edinburgh, United KingdomFull Time
    I project managed the concept development, creation and maintenance of a new website, recruited and led the digital marketing team on the delivery and evolution of the College's digital communications and social media, managed all digital activity and ensured that all content was optimised to increase traffic and meet the needs of both users and the organisation.
+ Show more
Skills
  • Marketing
  • Project Management
  • Copywriting
  • Production Management
  • Budget Control
  • Schedule Management
  • Digital Marketing
  • Brand Building
  • Video Production
  • Marketing Strategy
Education
    University of Dundee logo
    University of Dundee logo
    MA (Hons) English Literature and Film - 2.1University of Dundee
     - Dundee, United Kingdom
    This course allowed me to master my skills as a writer and taught me invaluable skills in film theory and practice. Whilst at university, I founded the UoD Production Company alongside my classmates and adopted the role of Production Manager. I developed and maintained overall control on every aspect of project production, was responsible for script selection and development, hosted fundraising events and approved locations, studio / equipment hire, the final shooting script and production schedule. I also had the opportunity to work with the Students’ Union as a Production Intern, assisting with content production for social media.