Joanne Becker

Business Owner, Coach and Marketing Consultant

  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketing Consultant - Marketing Strategist - Business Development Consultant
  • Negah Amiri
  • Hannah Perera
  • Daniel Kenney
Connections

Projects credited in

  • TFL - ROAD MODERNISATION PLAN
    Natalie Lennartsson
    M&C Saatchi
    Joanne Becker
    Business Owner, Coach and Marketing Consultant
  • TfL, Project Guardian, Report it to Stop it
    M&C Saatchi
    Brutal Simplicity of Thought.
    Joanne Becker
    Business Owner, Coach and Marketing Consultant
  • TFL
    Chris Labrooy
    Illustrator
    Joanne Becker
    Business Owner, Coach and Marketing Consultant
  • Samuel Hicks, TFL
    Wyatt-Clarke & Jones
    Representing 15 multi-award winning photographers
    Joanne Becker
    Business Owner, Coach and Marketing Consultant
  • Transport for London
    Dan McCormack
    Creative Director
    Joanne Becker
    Business Owner, Coach and Marketing Consultant

Side Hustles

About me

Freelancing: events and communications expert with a focus on travel, mobility and accessibility; including strategic development and programme delivery. Side hustling: stubbornly determined to pursue the things that are important to me, and supporting others to do the same. Offering free resources and a variety of coaching packages through BeStubborn.co.uk.

Locked Pro Plan feature

Skills

  • Copywriting
  • Marketing Strategy
  • Marketing Campaigns
  • Social Media Marketing
  • Business Development
  • Digital Marketing
  • Strategic Planning
  • Marketing
  • Strategy
  • Business Copywriting

Companies I’ve worked with

View all
  • Wyatt-Clarke & Jones

    Wyatt-Clarke & Jones

    • Photography
  • Quirky Group

    Quirky Group

    • Events Services
  • M&C Saatchi

    M&C Saatchi

    • Advertising
  • T

    TfL

    Work history

    Currently

    Freelance Marketing & Comms

    Joanne Becker

    Jun 2018
    • London, United Kingdom
    • Freelance
    • Freelance projects, including: Production of a digital marketing strategy to influence travel behaviours. Client: Department of Transport, Abu Dhabi (June - Sept 2018) Spectator Travel Communications Strategy for the 2019 Cricket World Cup. Client: English Cricket Board (December 2018 - January 2019) Spectator Operations Communications Strategy for EURO 2020 Client: UEFA (January - March 2019)

    Currently

    Founder & Coach

    Be Stubborn

    May 2018
    • London, United Kingdom
    • Freelance
    • Stubbornly determined to pursue the things that matter most, and supporting others to do the same. Free resources, courses and coaching packages designed to help people thrive, overcome obstacles, and feel fulfilled. www.bestubborn.co.uk

    2018

    Founder & Director

    Quirky Group

    Mar 2015 - Mar 2018
    • London, United Kingdom
    • Full Time
    • Creation and growth of an event services agency, incorporating business development, client procurement and retention, project planning, management and delivery. In addition, web and asset design, content management, staff and resource management.

    2015

    Marketing & Communications Portfolio Manager

    Transport for London

    Sep 2008 - May 2015
    • London, United Kingdom
    • Full Time
    • Responsible for the strategic development of integrated marketing communications programmes for TfL's Roads, Rivers and Buses. Managing a multi-million pound budget to deliver challenging brand equity targets, while developing the 16/17 marketing plan and budget. Managing the planning and delivery of major integrated marketing and communications campaigns to diverse markets. - Road Safety: effecting behaviour change amongst diverse audiences - Fares and Ticketing: strategically combining campaigns to better communicate key messages to the customer - Fit for the Future Stations: localised and station-specific messaging to communicate ticket office closures to users, engendering behaviour change whilst protecting TfL's reputation - Contactless Payment: managing a broadcast campaign to successfully launch contactless payment across TfL's network, delivering more than 1 million transactions in less than a week - London Rail: including London Overground, DLR, Trams, and TfL Rail / Crossrail marketing campaigns.