Joanne Halse
Available

Joanne Halse

Design and Digital Development DirectorCape Town, South Africa
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Daniel Amoakoh
Joanne Halse
Available

Joanne Halse

Design and Digital Development DirectorCape Town, South Africa
About me
I am an accomplished senior business leader with experience managing creative teams and production specialists. I have led people, product and brand through significant digital business transformation. I am a qualified Graphic Designer and have worked for 15 years in design, book publishing and content creation. My knowledge, skills, and experience have been gathered from the ground up. From artwork management in the studio to leading a multidisciplinary design and digital production team. I am passionate about education, empathetic leadership, and using design and creativity to make an impact.
Work history
    Pearson logo
    Pearson logo
    Media Hub DirectorPearson
     - Cape Town, South AfricaFull Time
    This role reported into the local executive team. I was an active member of the senior leadership team. I spearheaded the formation of a new function able to support the traditional print business and the transition to digital content creation. I designed, built and led a stable team of highly productive specialists – Visual Design, Learning Design/Development, User-Experience Design and UAT. We created 100s of digital assets, published the extensive backlist as eBooks, developed digital workflows and drove innovation. As a Product Life Cycle coach I played a key thought leadership role in the digital transformation of the business. From a design perspective I steered the introduction, roll-out, and application of the global brand across product and business collateral. I passionately led the company adoption & application of our international Editorial Policy. This leadership role afforded me the privilege of managing other leaders, as well as opportunities to mentor across the business.
    Pearson logo
    Pearson logo
    Design & Production ManagerPearson
     - Cape Town, South AfricaFull Time
    In this role I led the internal Production, Graphic Design and Picture Research teams during a period of prolific government tenders/submissions. Achieving the delivery of press ready books in high volumes under exceptional time constraints with multiple vendors was a key part in our capturing 65% market share.
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Skills
  • Creative Leadership
  • Department Leadership
  • Artist Management
  • Vendor Management
  • Art Direction
  • Creative Direction
  • Graphic Design
  • Book Design
  • Ebook Design
  • Digital
Education
    U
    U
    Master of Fine Art (M.F.A.)University of Stellenbosch
     - Stellenbosch, South Africa
    MAFA in Artists’ Books & Illustration at the University of Stellenbosch. Degree comprised a fifty percent thesis, accompanied by a body of (theoretically related) practical work. Title: Framing the Text: An Investigation of Collage in Postmodern Narrative Illustration, exhibition comprised a collection of illustrated artist’s books and original wall mounts.
    BAFA in Applied Graphics/Visual Communication Studies
     - Stellenbosch, South Africa
    All majors passed with distinction: Graphic Design 1V, Photography 1V, Theory of Art IV