About me
A Performance Marketing specialist with a wealth of experience in copywriting, product optimisation in collaboration with a tech team, and project management. I graduated with a First Class with Honours in Business & Management from a Top 20 university. Working in Marketing for the last 3 years, most recently a startup.
Work history
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Marketing Coordinatorhomie.rent
London, United KingdomFull Time
● Own, direct and implement the direction of marketing activities, including reporting results to the board of investors
● Funnel optimisation for the marketing-owned elements (signup conversion optimisation, website UI/UX, optimising for Sales Qualified Leads)
● Helped shape, position and grow the brand by engaging customers and improving our content
● Implemented new email drip campaigns to increase the conversion rate and engagement of previously acquired leads
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Marketing Executivehomie.rent
- London, United KingdomFull Time
● Helped develop marketing plans by preparing market research and pricing analysis;
worked with leaders to plan and prepare strategic drafts
● Provided project management support through communicating plans, deadlines, and
achievements to project team members
● Supported relevant channel marketing activities, through collaboration across regions
and business units, and participated in continuous improvement activities.
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Skills
- Paid Advertising
- Paid Search
- Paid Social
- Conversion Optimisation
- SQL
- Data Driven
- Data Analysis
- Product Copywriting
- SEO Optimisation
- Copywriting
Education
U
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BA (Hons) Business Management - First Class HonorsUniversity of Kent
- United Kingdom
Awards
Santander Start Up AwardSantander
Involved generating an industry-disruptive idea, consequently formulating a business plan and elevator pitch, culminating in presenting my idea to a panel of judges.