Connecting business to consumer through authentic brand storytelling. I love to approach content creation with the customer experience in mind - creating an intuitive, rewarding journey that never stops evolving!
A combination of creativity and competitiveness the only way to get ahead and stay ahead, and I enjoy the thought that there is always room for improvement - something I believe both personally and professionally.
Work history
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Digital MarketerMr.Highline
London, United KingdomFull Time
Specialising in improving the online presence of brands within the hospitality industry.
I took on the role as the company's content creator for the entire Mr Highline client base, with 28 different accounts. This includes:
- Social Media copy for daily posting
- Website design and improving the customer journey
- Professional photography
- Visual storytelling & video editing
- Paid advertising and campaigns
On top of this I have been responsible for a number of key international accounts of my own, most notably in Greece and New York City, where I am required to:
- Define an agreed digital strategy to highlight the unique value of each account in line with the client's requirements, focusing on increasing levels of engagement and growing each account
- Consult on the existing digital strategy and propose improvements to the content and website copy
- Identify new opportunities to promote the brand creatively with interviews and internal engagement strategies
- Run monthly campaigns to achieve a wide range of business goals, from new lead generation to improving online sales of products and seasonal offers.
- Prospect and organise influencer collaborations for our clients and report on the exposure created
Skills
- Social Media Management
- Copywriting
- SEO Content
- Website Management
- Customer Experience
- Content Creation
- Digital Strategy
- Account Management
- Paid Media
- Adobe Creative Suite
Education
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Master of ScienceThe University of Worcester
- Worcester, United Kingdom
Focusing on all disciplines of managing a business internationally, including market research, leadership, innovation, online strategy and a placement experience.
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Bachelor of Arts (BA) The University of Worcester
- Worcester, United Kingdom
Achieved 2:1 as well as awarded Best Online Marketing Campaign during a team project in my final year.
Awards
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Best Online Marketing CompanyLUX Life Magazine
LUXlife magazine are passionate about recognising and rewarding the very best from across the luxury lifestyle market.
Every nominee’s performance is scrutinised over a 12 month period looking at their commitment and innovation, their methods to ensure the most deserving walks away with their prestigious title.
Each of the awards are chosen through a combination of votes gathered from their network of respected industry partners and their own rigorous in-house research.