Managing DirectorTaffy Mail Ltd.
Peterborough, United KingdomFull Time
Initial setup of company - including incorporation and legal requirements. Developed corporate brand identity, and all company graphic elements, as well as the look of the website. Sourcing product, packaging and liasing with printers to organise printing of leaflets, flyers, banners and other promotional materials. Creation of short-form graphic videos for social media. Measuring effectiveness of campaigns using Google Analytics, alongside Facebook's advertising tools. Implementation of SEO strategy, PPC advertising through Facebook and Google Adwords. Selection of - and liason with - social media influencers across a variety of platforms, particularly bloggers, Instagrammers and Youtubers. Product photography and editing of images for use on promotional materials and social media.
Senior Graphics OperatorIdeal Shopping Direct
- Peterborough, United KingdomFull Time
Oversaw the day-to-day running of the Live Graphics department. Improved workflows through the use of automation and Adobe actions. Was the main point of contact for other departments - worked particularly closely with the retail partnerships department, creating graphics for the external clients, paying for airtime on the channel. Managed rotas, holiday and other absences. Assisted in the hiring process, writing job descriptions, advising on CVs and taking notes in the interviews completed by the Creative Team Manager. Trained new starters in Ideal World's processes, the Aston7 software, and working in Photoshop.
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- Graphic Design
- Logo Design
- Motion Graphics
- Digital Marketing
- Adobe After Effects
- Social Media Marketing
BSc Business ManagementUniversity of East Anglia
- Norwich, United Kingdom
Received a 2:2 Covered courses on behavioural aspects of marketing, legal aspects of marketing, brand strategy.
A LevelsSpalding Grammar School 6th Form
- Spalding, United Kingdom
Business Studies - B Geography - B Psychology - C
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