Jonathan Utracik is an art director and multi-disciplinary designer currently based in London. To date, he has been working mainly within advertising and communication, through a wide range of disciplines, including graphic design, film, photography, illustration and motion design. He received a BA in Advertising and Brand Communication from the University for the Creative Arts in 2010, and has been continually expanding his practice and skills ever since. Previous clients include BMW MINI, Adidas, Mondelez, P&G, Zurich and Gucci.
Projects
- Unsaid Jewellery - Crimson Gift BoxJewellery brand Unsaid partnered with several visual artists and designers including Daniel Barreto, Kelly Anna, Thomas Heinz, Rebecca Sammon, Anna Mörner, Aurore de la Morinerie, David Vanadia and Rosie McGuinness to create a series of bespoke gifting boxes for each of their collections. Jonathan Utracik was commissioned to create a piece for the Crimson collection, channeling the series’ inspirations of fire and pasion.
- Vampire Weekend 'Harmony Hall' - Secret 7" 2020One-off edition vinyl cover for Vampire Weekend's 'Harmony Hall'. Design selected to be showcased alongside Anish Kapoor, Tacita Dean, Jadé Fadojutimi, Lubaina Himid, Ragnar Kjartansson, Mark Wallinger, Jake & Dinos Chapman and Jeremy Deller. Exhibited and sold to raise funds for Help Refugees.
- Koffee 'Toast' - Secret 7" 2020One-off edition vinyl cover for Koffee's 'Toast'. Design selected to be showcased alongside Anish Kapoor, Tacita Dean, Jadé Fadojutimi, Lubaina Himid, Ragnar Kjartansson, Mark Wallinger, Jake & Dinos Chapman and Jeremy Deller. Exhibited and sold to raise funds for Help Refugees.
+ View all
Work history
B
B
ConsultantBrotherland
London, United KingdomPart Time
One half of branding and creative communication consultancy Brotherland, working with long time collaborator Katie Norman. We create meaningful communications that shape perceptions of brands, and define their place in society. We engage in ongoing partnerships with clients, designers, creative thinkers and cultural challengers, to provide brands with the strategic direction and consciousness that aligns them with the current behaviours and trends of their audience.
Consultant Art DirectorU-Dox
London, United KingdomPart Time
A long term collaboration with U-Dox on their work for BMW MINI, to develop their global brand strategy, visual identity and brand expression. This has involved working with other cultural collaborators to establish how MINI can credibly resonate as a broader lifestyle brand, and finding the holistic principles that can connect the various parts of the MINI ecosytem together. This allowed us to discover and challenge cultural territories for the brand to occupy, and recognise how it should express itself, before setting out the visual systems for communications.
Other projects with U-Dox also include campaign work for Adidas Originals.
+ Show more
Skills
- Art Direction
- Print Design
- Digital Design
- Film Directing
- Photographic Direction
- Illustration
- Graphic Design
- Creative Direction
- Advertising Campaigns
Education
Awards
SelectedSecret 7"
M
M
Best Direct Marketing Communication (Highly Commended)Money Marketing Awards
+ Show more