QuestionsProjectsExperienceTeam

Projects

• 7

  Lipton TeavolutionLipton wanted operators to serve more tea. To do this, it had to change the beverage's reputation from staid and traditional to stylish and exciting. We created videos and key visuals outlining the ways they're helping operators reinvent their tea servings.
• Knorr Smart Food Roll-outAs part of it rebrand, Knorr wanted to communicate the benefits of its newest range of grains and pulses to chefs and operators across multiple channels.
• Solero Wrapperless PackagingA key visual for Solero's new wrapperless multipack.

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Work history

Copywriter - Unilever Global FoodsOLIVER Agency
Nov 2017Rotterdam, NetherlandsFull Time
I started working for U-Studio as freelance copywriter back in November 2017. At the time I was developing B2B copy aimed at chefs. 4 years experience in the catering industry has given me unique insight into the tone of voice and behaviour of chefs. In April 2018, I moved to Rotterdam to work in-house with the U-Studio team at Unilever Global Headquarters. Although specialising in food and beverages, I have since branched out and developed copy for Personal and Home care brands as well.

Skills

• Copywriting
• Ad Copywriting
• Brand Storytelling
• Brand Tone
• B2B Copywriting
• Content and Media Writing
• Communications
• Marketing
• Editorial
• Video Scriptwriting

Education

B
B
Bachelor of Arts in English Language with International ExperienceBangor University
Sep 2014Bangor, United Kingdom