Projects
- Still AliveMy work reflects on waste. Approximately 40% of all food is discarded because, as consumers, we look at different values (nutrients, expiration, brand, origin, etc.) as well as aesthetics, which influence our decision to purchase and/or consume. Through these three still life photographs, I strive to show a food chain and a new business model that helps to reduce waste and transform food naturally for reuse. The composition of the three elements alludes to the slow food process of artisanal prod
Work history
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DesignerSr. Bonet
- Madrid, SpainFull Time
Design and creative gastronomic development.
Interior design, planning projects, art direction, photography, and food styling in the gruop restaurants (Sala de Despiece, Smoking Club and Hojaldrería)
Art DirectorDDB Worldwide
- Bogotá, ColombiaFull Time
ATL creative for advertising campaigns and ideas.
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Skills
- Abobe Creative Suite
- Planning
- Creative Thinking
- Service Design
- Creative Art Direction
- Creative Events
- Brand Consultancy
- Food Design
- Food Creation
- Food Styling
Education
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MasterSPD Scuola politecnica di Design
- Italy
Master in Food Design & Innovation
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E-learning courseEscuela Superior de Creativos Publicitarios
- Bogotá, Colombia
Planning G8 and Estrategic Planning
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Awards
Winner of DDB’s global Fit for Excellence programDDB Worldwide
Wall’s, the brief called for proposals that embodied Wall’s brand essence: Goodbye Serious.
Is the answer to an epidemic that has hit most cities. They are incredibly BORING.
It’s gotten so bad, even our mood has been infected and we barely talk to each other as we go about our day. Wall’s thought it was about time all that seriousness was interrupted. Using something small, we made a big impression by surprising clueless participants into having fun with a stranger.Bronze in Outdoor CampaignCannes Lions International Festival of Creativity
Distronic Plus technology by Mercedes Benz, is a driving safety system that helps drivers to keep an automatic safe distance from other cars, or even stop the Mercedes Benz in order to avoid an accident.
Agency: Ogilvy & Mather Colombia+ Show more