I’m an Executive Creative Director with 20 years marketing and comms experience. I've worked at some of London's best agencies and have spent the last three years working for one of the world's biggest sports and fashion brands. I’m an earned-media-first ECD experienced in developing big, creative brand and product campaigns that deliver across the channels. I’m passionate about delivering creative, integrated, work that’s rooted in genuine insight and smart strategy – to land culturally relevant ideas with the target consumer – driving commercial results.
Work history
M
M
ECD / Creative StrategistMSL UK
- London, United KingdomFreelance
A three-year contract with MSL heading up strategy and creative across the PUMA UK and PUMA Global accounts. This role included working across brand and product, also retailer partnerships, sustainability initiatives, talent collaborations. In the UK the primary responsibility was the Sportstyle account, where sports meets fashion meets culture.
Freelance Creative DirectorOgilvy
- London, United Kingdom
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Education
B
B
BA Hons CommunicationBournemouth University
- Bournemouth, United Kingdom
Final Year modules: English Literature, News Journalism, Public Relations and Advertising
Awards
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P
Best New Agency PRWeek
For Kaper