About me
Creative services, project management and production specialist with eleven years’ experience
Work history
Creative Services Director, EMEAHYPEBEAST
London, United Kingdom
• Day-to-day management of the creative process, studio and workflows
• Leading and mentoring a team of 16 (creative, design, editorial + social)
• Implementing and maintaining tools that bridge the gap between creative, production, sales, and account management teams as well as Global team
• Scoping new work against client briefs and assigning resources for effective delivery
• Bringing a commercial mindset to project delivery by expertly managing time and workload
• Briefing, managing and supporting external freelancers
• Chairing planning meetings to guarantee effective delivery of assets and projects
Marketing & Activation Lead - Women & Younger Women,H&M
- London, United KingdomFreelance
• Ensuring best in-class planning and execution across annual customer strategy, local marketing roadmap and content & campaigns
• Applying a strong creative and local view on Global stories, crafting compelling local narratives
• Managing cross-functional teams and omni-channel projects & campaign delivery
• Setting up KPIs, ensuring activity is measured and followed up consistently
• Outlining new processes and guidelines for local & regional marketing projects
• Leading other ad-hoc campaigns & initiatives on sales market level
• Budget management
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Skills
- Creative Direction
- Project Planning
- Project Management
- Digital Media
- Briefing
- Campaign Organisation
- Resource Management
- Team Management