Kalina Buradzhieva
Available

Kalina Buradzhieva

Growth Marketing LeadLondon, United Kingdom
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Kalina Buradzhieva
Available

Kalina Buradzhieva

Growth Marketing LeadLondon, United Kingdom
About me
I am passionate about growth marketing, adding value through creativity and data, brand building and innovation. I have worked in various industries and company sizes, from a 10- person start-up to a 20k+ global consultancy. Beyond my career, my interests span from machine learning and coding to dried flower arrangements and opera singing.
Work history
    Z
    Z
    Head of Marketing and CommunicationsZwings
     - London, United KingdomFreelance
    what3words logo
    what3words logo
    B2B Campaign Managerwhat3words
     - London, United KingdomFull Time
    ✅ Strategic planning and executing over 10 highly targeted B2B campaigns across LinkedIn, Twitter and Facebook. ✅ Successfully implementing an end-to-end process for planning, executing and reporting on B2B campaigns. ✅ Gathering, analysing and presenting B2B campaign data and insights in weekly reports presented to the management team. ✅ Testing different social media channel targeting and success depending on campaign objectives to inform future campaign planning. ✅ Working with the Growth team on creating easy-to-use dashboards to make B2B campaigns results accessible. ✅ Continuous work with the Business Development team on the process of collecting, handling and reporting on leads.
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Skills
  • Marketing Analytics
  • Marketing Communications
  • Marketing Branding
  • Marketing Campaigns
  • Salesforce
  • Project Management
  • Content Generation
  • Event Management
  • B2B Campaigns
  • Social Media Management