About me
A recent master’s graduate of International Marketing and currently completing my second master’s degree in Digital Media. Previously an eCommerce merchandiser with approximately 4-years of experience in offline and online operations. I am results-driven and have excellent problem-solving and decision-making skills developed from working in a fast-paced environment. Highly collaborative having worked with all areas of an eCommerce organization from Marketing, Photography, Logistics, and Planning Team.
Seeking a part-time role in the United Kingdom with a particular interest in digital marketing, eCommerce, and retail merchandising where my existing skills and qualifications will add value from the outset, whilst I continue to further enhance my skills and knowledge in this field.
Work history
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BuyerRocket Internet (Zalora)
- Manila, PhilippinesFull Time
-Procured from various FMCG, local and international brands by developing and managing a purchase strategy to ensure optimal cost and excellent product assortment.
-Negotiated the best possible terms with suppliers i.e., margin, trade discounts, markdown support.
-Conducted quarterly brand reviews to increase brand performance and analysed consumer buying patterns to meet KPI’s.
-Monitored and analysed brands and competitor’s performance to identify strengths, weaknesses, opportunities, and threats.
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Buying AssistantRocket Internet (Zalora)
- Manila, PhilippinesFull Time
-Monitored and reported weekly sales performance and analytics across multiple platforms through excel and SAP.
-Provided recommendations and acted as needed to increase reviews and performance.
-Worked closely with the buyer to plan the OTB and to monitor and review in season, taking action and making recommendations.
-Supported key product launches and product attributes specifically SKU set-up and product detail page content to drive sales.
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Skills
- Buying Experience
- Marketing Branding
- Ecommerce
- E-commerce Products
- E-commerce Strategy
- Cosmetics
- Account Management
- Brand Management
Education
Master of Arts - MA, Digital MediaLondon Metropolitan University
London, United Kingdom
Currently completing the following modules: Digital Media Project Management, Interaction Design, and Digital Media Strategy & Consultancy.
Expected Course Completion Date: May 2022
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MSc International MarketingHult International Business School
- London, United Kingdom
Modules included: Marketing Strategy & Execution, Luxury Marketing, Google Ads and Analytics, Brand Management, Innovation, and New Product Development, Marketing Analytics, Sales & Business Development
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Awards
Google Ads Search CertifiedGoogle
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Inbound Marketing CertifiedHubspot Academy