About me
Senior creative and art director.
Half of a integrated senior creative team, with Carolyn Stone. We have 11 years experience together. Since 2003, we’ve been on a journey of discovery, spanning a variety of different agencies, clients and briefs, to understand the meaning of what we do and the difference we can make. So, what’s the answer? Love.
We love what we do and do what we love. It’s our greatest strength. It means we’re passionate, fearless and dedicated. Our work is as important to us as sleeping. Good is never good enough. We don’t get out of bed for less than great. This attitude is the magic between skill and knowledge, that which elevates OK to OMG.
DISCIPLINES: Digital, Social & Content | TV & Radio | Print & Posters | DM & CRM | Experiential & Events | Shopper & Retail
Work history
Senior Freelance CreativePublicis Sapient
Concepting | Art Direction | Creative Direction | Creative Strategy | Deck Strategy & Constuction | Art Buying | Design | Curation | Basic UX | Creative Management | Creative Recruitment | Creative Department Process | Styling | Presenting
Associate Creative Director & Head of Art
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Roles & responsibilities as an fully integrated conceptual Art Director, Creative Director and Head of Art include:
TEAM, MANAGEMENT & PROCESS
- Managing a team of 9 talented individuals (Art Directors, On & Offline designers, Artworkers)
- Helping them develop their skillsets and career progress.
- Sourcing and hiring great talent (and freelancers) for our creative department
- Key player in improving the creative process with Creative Service Director by implementing new tools and suite of briefing templates
- On the Creative Board for Momentum UK
- Management courses: SMART Objectives, People & Discovery, Business Acumen, Situational Leadership
ACCOUNTS
- Creatively responsible and helping to grow 3 brand groups, working closely with the respective account leads:
ABInBev (Stella Artois, Budweiser, Leffe) | William Grant & Sons (Balvenie, Monkey Shoulder) | Nestle (Rowntrees, Randoms, After Eight)
- Client facing and in some cases point-of-contact
PITCHES
- Creatively leading and logistically co-ordinating pitches and pitch teams
- Retaining the highest of creative quality on pitch decks
- Developing and in some cases initiating creative strategy
- Presenting both locally and overseas
CREATIVE PRODUCT
- On the Global Executive Leadership Team for Creative & Product
- Responsible for the Momentum UK brand look & feel
- Art Buying
- Responsible for agency documenting
CULTURE & DEVELOPMENT
- Driving internal initiatives.
- Launching and running Momentum’s global inspiration speaker programme: Guts And Glory
- Working with the Talent Team to on HR processes such as Competencies Scheme
CLIENTS
BOOZE: Stella Artois | The Balvenie | Monkey Shoulder | Ballantines | Stolichnaya | Leffe | Cidre | Budweiser
TECH: Sony | Microsoft | HTC
FMCG: Rowntrees | After Eight | Nescafe | Frijj | Subway
AUTOMOTIVE: Ford
SUSTAINABILITY: UPS
OTHER: Black & Decker | Pottermore | ASDA | Tam Airlines | American Express | Mattel | Nesspresso | GoDaddy
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Skills
- Advertising
- Art Direction
- Digital
- Websites
- Brand Identity
- Creative Direction
- Event Execution
- Graphic Design
- Creative Strategy
- Integrated Advertising
- Art Buying
- Shopper Marketing
- Above The Line Campaigns
- Social Media Advertising
- Experiential Advertising
Education
Visual Communication Specialising in Graphic Design and Advertising
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1st Class Honours Degree
Foundation Studies in Art Design
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BTEC (Distinction)