Join The–Dots

Karen Ng

Creative Director

  • Create New List
FollowUnfollow

Join our Pro Plan to message Karen

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LevelMid Level
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsCreative Art Director - Interactive Creative Director - Student

Projects

Are you sure?

Do you really want to delete project Co-Founder and Creative Director of Carnaby Fair ?

Are you sure?

Do you really want to delete project Co-Founder and Creative Director of Carnaby Fair?

About me

An Art Blogger and Enthusiast. The Creative Director of www.CarnabyFair.com, studying BA Interaction Design Art Student at London College of Communication.

Locked Pro Plan feature

Skills

  • Digital Marketing
  • Art Branding
  • Art Magazine
  • Brand Growth
  • Public Relations
  • Social Meda Strategy
  • Art and Creative Direction
  • Creative Interaction
  • Art Blogger
  • Adminstration

Work history

Currently

Creative Art Director

Carnaby Fair

May 2016
  • Hong Kong
  • Full Time
  • E-commerce store for select caps and sunglasses from boutique designers through an easy-to-use E-commerce platform. Carnaby Fair echoes the founders’ passion for innovation and self-expression through fashion. Digital Marketing and Online Strategy Lea • Manages all online content: website and graphic design, social media compositions, packaging design, publication, press materials • Lead marketing strategies: develop sales funnel strategy, manage sales campaigns (Valentine’s Day, Christmas), design marketing collateral (organize photo-shoots with models, blog posts, online posters) • Relationship management: email pitching and contacting bloggers, models, Key Opinion Leaders to develop partnership and sponsorship opportunities • Website management: SEO, social media strategies (Instagram, Facebook, Snapchat) • Responsible for all visual communication, advertisement and merchandising

2015

Event Planner

Food Trip Limited

Oct 2015 - Dec 2015
  • Hong Kong
  • Internship
  • Engaged in organizing campaigns and events, such as tasting and anniversary events for Lab Eat Restaurant and Bar • Undertook a social media campaign through creating content and managing the restaurant’s Instagram and Facebook account
 • Reached out to 40 Key Opinion Leaders to attend a tasting event, resulting in online exposure for client Managed the Lab Eat’s PR database and created their social media accounts from the F&B, and lifestyle sector • Created social media calendars and content on Facebook and Instagram leading to an increase of traffic reach 65% on Facebook since August 2015 • Compiled Lab Eat’s media lists, press releases, and fact sheets

2015

Public Relations Director

Carpenter Workshop Gallery

Jun 2015 - Jul 2015
  • London, United Kingdom
  • Internship
  • Contacted all associated China's press and media via email, QQ and WeiXin about CWG’s upcoming showcases • Provided communication linkage between CWG and Chinese buyers • Proposed new auction opportunities and up and coming art fairs in China, Singapore and Hong Kong • Assisted Graphic Designer on an art publication for Design Miami 2015, which was then pitched to various publications, such as SCMP, Art Basel, Sotheby’s, Christie’s Shanghai, Time Out Shanghai, Shanghai Daily, SCMP

2014

Creative Art Director

Golden Stable Limited

Jul 2014 - Sep 2014
  • Hong Kong
  • Internship
  • Engaged in the development of efficient marketing strategies for the fashion brand of the company
 • Contributed in creating original content mainly on art-direct photo-shoots, generate ideas for pictures, contacted list of model agencies with the relevant to brand image and assist in studio photo-shoots, partake in feature story • Assisted in the day-to- day operation included product sourcing, overseas shipping procedures and daily operational logistics • Product sampling and POP advertising solutions

Education

Currently

Interaction Design Arts

University Of The Arts London

Sep 2015
  • Elephant & Castle, London, United Kingdom
  • BA Illustration and Visual Media for the first year then transferred. Final Project based on Neurosciences, Brainwaves and the Deep States using Adobe Affect Effects. Second Project filmed an experimental short film on a Dystopia world call "Echoville: Distorted Perception". Last semester focused on Design Thinking, Desire Line and Affordance based on Don Norman's book 'Design of Everyday Things'.