Katharina Rodda
Available

Katharina Rodda

Marketing ManagerLondon, United Kingdom
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Katharina Rodda
Available

Katharina Rodda

Marketing ManagerLondon, United Kingdom
Projects
  • Zeraffa Giraffa Marketing Campaign
    Zeraffa Giraffa Marketing CampaignPlanning and creating marketing strategy and all outputs for the Omnibus Theatre and Little Angel Theatre co-production of Zeraffa Giraffa.
  • 96 Festival Marketing Campaign
    96 Festival Marketing CampaignA mutli faceted, target driven campaign spanning digital (Twitter, Facebook, Instagram and Mailchimp) as well as print (posters/ flyers/ banners) striving to not only sell tickets to shows but spark dialogue and industry conversation.
Work history
    B
    B
    Marketing AssistantBroken Silence Theatre
    London, United KingdomFreelance
    o Co - curator for the regional new writing night Voices from Home produced by Broken Silence Theatre, sourcing and commissioning writers for the project. o Reading and providing feedback on all scripts and supporting on marketing activity for the event. o Building and developing relationships with regional practitioners. o Supporting in the creation and implementation of multi platform marketing campaigns for company productions.
    O
    O
    Marketing ManagerOmnibus Theatre
     - London, United KingdomFull Time
    o Implementing all marketing strategies and campaigns of the organisation in order to drive audience development plans and related strategies to maintain existing audiences and actively reach new audiences. o Running weekly department meetings and distributing minutes to the organisation. o Overseeing the conception and production of printed publicity including seasonal brochures, posters and marketing copy. o Implementing integrated and strategic multi-platform campaigns to encompass Twitter, Facebook, Instagram and YouTube. o Creating and implementing season and distribution strategies that encompass all sections of the artistic programme to ensure that sales targets are reached. o Managing all reciprocal marketing with third party organisations including PS and social media swaps. o Growing the theatre databases – audiences, listings, industry contacts and relevant social media. o Managing the activity of Marketing Assistant, freelance Designers and liaising with external companies, associate artists and agents on all marketing needs. o Maintaining the theatre’s website and managing the production of a forthrightly newsletter. o Managing department budgets, invoices and calendars. o Overseeing the collection and analysis of audience data and ensuring compliance with new legislation.
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Skills
  • Copywriting
  • Hootsuite
  • Wordpress
  • Mail Chimp
  • Email Campaign
  • Distribution
  • Social Media