Katherine McNabb
Available

Katherine McNabb

Group Marketing ManagerMelbourne, Australia
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Pip Jamieson
Brendan McKnight
Denise Chippindale
Katherine McNabb
Available

Katherine McNabb

Group Marketing ManagerMelbourne, Australia
Work history
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    Group Marketing ManagerLMD
    London, United KingdomFull Time
    • Taking ownership of the whole marketing function across four brands – Crafting annual integrated marketing strategy and tactical activities and budget allocation across all channels including PR, print and digital • Reporting to the Founder and CEO & managing a team of five • Monitor and evaluate campaign delivery against objectives and ensure work is completed to an exceptional standard, on time and to agreed budget. • Build annual B2B and B2C marketing plans to meet business objectives and work closely and collaboratively with sales and cross-functional departments to ensure revenue targets are met. • Execute 2018 new brand launch and channel marketing plan • Ownership of CRM Implementation, training and reporting-Salesforce
Skills
  • Marketing
Education
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    W
    Event ManagementWilliam Angliss Institute
     - Melbourne, Australia
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    Bachelor of Business ManagementLa Trobe University
     - Melbourne, Australia