Work history
PR & Assistant Copywriter UK
• Creating press releases for the UK market in accordance with marketing schedules.
• Managing press loans and liaising directly with press on a daily basis for call-ins and image requests.
• Tracking press clippings and providing analysis of coverage.
• Writing product texts, website banners and journal posts in accordance with brand guidelines and SEO.
• Writing copy for CRM.
• Proof reading all UK copy.
• Managing the Instagram account as well as assisting with other social media channels, to include use of analytics.
• Organising in-store events and marketing.
Editorial Assistant
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• Assisting the editorial team across departments including culture, food, beauty and fashion.
• Participating in creative brainstorming in features meetings and carrying out subsequent research.
• Attending press days and pitching to publicists for interviews.
• Creating digital and print content.
• Transcribing and proofing content.
• Assisting editors on shoots and organising the props and products used on the day.
• Addressing PR and customer enquiries.
• Managing work experience placements.
Skills
- Marketing PR
- Writing
- Editing
- Blogs
- Creative
- Social Media Marketing
- Web Content
- Communications
- Media Relations
- Office
- Photoshop
- Word
- Content and Media Writing
- Copywriting
Education
Sociology BSc
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Sociology and Social Policy