Highly creative and organised individual with over 8+ years experience working in the beauty industry across all touchpoints: editorial, social media, in-clinic/salon, makeup artistry and retail. Educating and sharing knowledge on skincare online. Passionate about helping others to feel better in themselves. � BTEC National Diploma in Beauty Therapy (Applied Sciences) Expertise: Skincare & Cosmetics | Beauty Copywriting | Content Creation & Social Media | Administration Passions: Skincare | Cosmetics | Mental Health email@example.com Instagram: katie.style.skin
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Social, Content & Influencer Co-ordinatorThe Estée Lauder Companies Inc.
London, United KingdomFull Time
• Creating & editing relevant Instagram assets for campaigns including Stories, Reels and Grid Posts. • Briefing in “always on” content to Digital Studio and overseeing the briefing, sign off and editing process. • Copywriting of content for Estée Lauder Instagram account and editorial features for the esteelauder.co.uk Discover platform. • Developing Beauty Advisors and Pro Artists to become micro-influencers in their own right - educating, briefing, editing and reporting on content. • Supporting with influencer content creation, mailers & events – identifying potential partners and planning influencer content and events for EL channels. • Influencer identification and helping to grow social share of voice and drive earned Influencer coverage via Influencer relationships & engagement. • Developing and managing Estée Lauder’s social media calendar.
Freelance Beauty Writer & Content CreatorSelf Employed
London, United KingdomFreelance
EXPERIENCE: - Qualified Beauty Therapist (BTEC National Diploma in Beauty Therapy Applied Sciences) - Qualified Make-up Artist (VTCT Level 3 Diploma in Make-up Artistry) - 5+ yrs experience working in the beauty industry - 2.5 yrs experience working in social media - Extensive skincare knowledge
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- Social Media
- Beauty Consultant
- Assistant Styling
- Beauty Copywriting
- Content Creation