Katy Smail was born and raised under the purple skies and scruffy trees of rural Scotland . She graduated from Edinburgh College of Art with a First-Class Honors degree in Illustration and moved to Brooklyn, NY, to work as an illustrator, painter, and art director. For ten years she worked in various capacities across the fashion and advertising industries in New York for clients such as Saatchi & Saatchi, Brooks Brothers and Target. In her art direction work, she often collaborates with her photographer husband, Fidel Garcia-Reichman. Her expressive florals and dreamy portraits have been used across homewares, stationery, publishing, advertising and apparel design. She is now back in her homeland, happy to be surrounded by verdant wildflower inspiration and the space to paint larger, and wilder.
Projects credited in
- CocoonCreated by Alexander Smail, Cocoon is a collection of 30 essays from writers about the albums that have helped them through the COVID-19 lockdown. The breadth of music featured in the zine reflects the varied experiences of the writers, covering everything from The Story So Far to Solange to Yellow Magic Orchestra. All profits from sales of the zine, which totalled over £1300, were donated to Scottish Women's Aid and The Black Curriculum. Illustrations by Katy Smail Photography by Fidel Garcia-
Art DirectorSelf Employed
Freelance art director for fashion and publishing clients. Role involves creative direction, moodboarding, casting, on set direction and editing.
Hand drawn and painted illustrations. Clients include Barneys, Saatchi & Saatchi, Target, Macy’s, St Regis Hotels, Saks Fifth Avenue, Harper Collins, Anthropologie, Land’s End, Urban Outfitters, Converse, Tanya Taylor, Alice & Olivia, Brooks Brothers, Julep Beauty, Seventeen Magazine, NBC Universal, Westin Hotels, Galison Stationery, Parents Magazine, Ellie Lines, Philadelphia Magazine, Grazia Italia, Hanna Andersson, Destination Weddings and Honeymoons Magazine, Culture Magazine, Soft Gallery, Ouch Clothing, Papier Mache Magazine, Wovenplay, Five Leaves NY
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- Capture 1
- Creating Moodboards
- Creative Direction
- Casting Models
- Photographic Direction