I'm an Art Director, Stylist and Content creator with a passion for delivering a concept from initial idea through to completion. Having worked as a senior brand stylist and art director for a large successful lifestyle brand, at a fashion house in New York and also as a freelancer on a variety of editorial and brand lifestyle campaigns, I've developed my style and eye for composition and aesthetics. I'm currently a freelance Art Director and Stylist working in Cape Town and London and I'm always looking to work on new exciting projects and to constantly grow and creative beautiful imagery.Locked Pro Plan feature
Senior Brand Stylist/Art Director for a large high street lifestyle brand, responsible for the creation and styling of all photographic assets, outfits, and exciting product stories. Collaborating each season with the Creative, Marketing and Ecomm Teams to develop initial mood boards and concepts for studio, still life and lifestyle shoots. Working closely on set with the Photographer, Videographer, Creative Director and Hair and Make Up to achieve amazing brand shots and see the image production process right the way through to final image selection, editing assets for multiple end use.
Time spent working as a freelance stylist, projects include Ecomm studio shoot for multiple seasons, catalogue shoot for Next Directory and an on location lifestyle shoot. Experience of working with multiple locations/styles and a variety of looks from classic lifestyle to edgy fashion shoots. Working with models and also flat lays, outfitting looks, on set styling and time management. I have gained a lot of varied experience whilst freelancing, I’m passionate about the work I do and it’s something I love and thrive on.