Kendell McGifford

Marketing Coordinator

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  • LocationLondon, United Kingdom

Skills

 

  • Advertising
  • Events
  • Marketing PR
  • Visual Arts
  • Print Design
  • Interior Decoration
  • Design
  • Styling
  • Excel
  • Illustrator
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word

Work history

2015

Marketing Coordinator

Gordon Harris Art Supplies

Feb 2015 - Jul 2015
  • - Coordinating the marketing activities throughout seven stores - Weekly meetings with the Managing Director to discuss updates in promotions, advertising and social media strategies - Devising and scheduling the promotional calendar - Designing and producing advertising material and signage within budget - Booking space in newspapers and magazines - Administrating, updating and maintaining the company website: www.gordonharris.co.nz - Designing displays and store layouts using Adobe programes, manual design and spatial aspects - Running special customer events and demonstrations for the retail stores - Managing Google Adwords campaigns, budgeting keywords in relation to promotions and evaluating Google Analytics in terms of our ranking and looking to improve them - Extensive experience in social media management. In charge of both Facebook and Instagram, running them with up to date posts relevant to the companies services and products, key events in our community, artist of the week posts and all customer queries and interaction with our social media outlets - Constantly updating communication and enhancing our products with our customers through our website, social media, in store demonstrations and store signage - Electronic Direct Marketing via MailChimp, designing emails for our database. Marketing our latest events, products and news to encourage customer loyalty, repeat business and online purchases

2015

Store Manager, Sales Assistant (part Time and Fulltime

Gordon Harris Art Supplies

Jan 2011 - Feb 2015
  • - Day manager of the store - Cash handling, banking and end of day cashing up - Staff management - Webstore sales, order completions and enquiries - Product knowledge - Helping customers from students to design/art professionals - Running demonstration evenings - Coordinating promotions and store displays

Education

2014

Bachelor of Spatial Design

Auckland University of Technology

Mar 2012 - Nov 2014
  • Spatial Design - a mix of interior, urban and performance design