EMEA Marketing InternNetApp
London, United KingdomInternship
Carried out numerous weekly reports using Excel, other areas of the Microsoft Office package and other campaign specific platforms and dashboards. Responsible for the regular creation of banners for emails and websites, and posters for Speaker Sessions at events. Created content to be shared on our internal social media site, which was then shared by employees onto their personal accounts, increasing the reach of these posts. Responsible for the design and content of emails to be sent externally through our email creation platform. I also monitored the success of these emails regularly using reporting. Hosted a Weekly Marketing Call for attendees from all areas of EMEA. To successfully carry out this call every week, it was necessary to liaise with marketing management in order to secure speakers for each call. Led a campaign with our Paid Media agency, involving targeting contacts from accounts with a high propensity to purchase our products. This involved the design of all creatives used within the campaign, mastering a new dashboard to make effective use of our reporting and being the main contact for the agency. This campaign led to the sharpening of my organisational ability and communication skills.
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- Project Management
BSc Business and Management (with a Year In Industry)University of York
York, United Kingdom
In completing this course, I learnt to identify problems, gather relevant information and analyse this data to make decisions and take action. The course covers topics from Marketing to Advanced Quantitative Methods, creating a well rounded knowledge base to take into my future career.