Kiri Gordon
Available

Kiri Gordon

SEO and Content ManagerLondon, United Kingdom
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Kiri Gordon
Available

Kiri Gordon

SEO and Content ManagerLondon, United Kingdom
About me
I have been managing the branding, campaigns, blogs, website copy, SEO content, PR and social media for over 5 years and have specialised in content for 7 years. Over the years I have worked with various teams to create the best marketing plans for their part of the business including guidebooks for the revenue teams, helping to get TrustPilot reviews for customer services and creating sales material for the teams. I have always worked closely with a graphic designer and have managed a CRM Manger, designer and a team of content writers. In my previous 2 roles I have also been the primary contact for the PR and SEO agencies for all sign offs and ideas. I am passionate, driven and I love to get great results. I work hard to try and get the best out of the team I’m in or I manage. I love a good brain storming session, and I’m very confident in trying new ideas and encouraging my peers to share theirs. My biggest passions are travel, writing and Yorkshire tea. I am always pushing myself further in my career and I am looking for my next role to be full of exciting challenges.
Work history
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    D
    SEO and Content ManagerDigital Hotelier
     - London, United KingdomFull Time
    This was a two month project as a content and SEO consultant to give a full audit of their current content strategy. Teaching their 15 freelancers best SEO practice and auditing their work.
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    C
    Digital Content and Social Media ManagerCutsice Ltd
     - London, United KingdomFull Time
    This was a 4 month contract position to create the companies branding, TOV, strategies and assist with the implementing of their new websites. Conducting a full audit of their existing content and showing them where they can improve. Creating and implementing a content strategy/calendar for B2C, B2B and Corporate channels. Create a blogs strategy across multiple brands – working with an SEO agency to make sure they’re optimised. Creating a social media strategy for the year. Scheduling a years worth of email marketing, creating the copy, the images, and segmenting their customer lists. Crafting engaging product copy for packaging, point of sale and online.· Generating reports and analysing opportunities to optimise the consumer journey. Researching industry news and trends to identify potential topics/opportunities for print, online and social channels. Crafting pitches, stories, and press releases for relevant media.
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Skills
  • Content
  • Strategic Communications
  • Email Campaign
  • Social Media
  • KPI Reporting
  • SEO
  • Google Analytics
  • Ad Copywriting
  • Ebooks
  • Podcast Production