I'm a Public Relations & Communications graduate and a London based consumer PR intern at global public relations agency, Cohn & Wolfe.
I have experience in both in-house and agency. I have worked in the consumer sector on various internships gaining coverage, managing social media and contributing ideas.
I have previously worked as an in-house public relations intern for a start-up, styling agency. I encouraged the startup to incorporate media relations and rich content into their communications strategy and gained them their first interview. In my most recent position, as an account assistant, I achieved coverage for both the agency's clients and the agency itself.
I have just finished studying a BA in Public Relations & Communications at The University of Greenwich and will graduate in July
Work history
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PR InternCohn & Wolfe
London, United KingdomInternship
Working on accounts such as Colgate, Campari, Graco and Baby Jogger.
Press Office duties across all brands include creating and updating targeted media lists, selling in stories through email and phone, sending samples, doing media drops and making sure they have been received by the recipient.
I have successfully landed product placements in publications such as Closer, Marie Claire and many more.
I am currently responsible for promoting the launch of Enamel Strength for Colgate UK with successful leads on TV and in print. I have also been involved in rolling out and execution of campaigns such as Generation Graco for Graco and upcoming campaigns for Baby Jogger and Sanex.
Responsible for general office administration tasks such as printing agendas, scanning in coverage, sending contracts and chasing up contracts with bloggers whom we are working with across campaigns to ensure deadlines are met.
I also attend and contribute to brainstorms across a variety of consumer clients.
Accounts Assistant
- London, United KingdomFreelance
I worked within media relations targeting both print and digital publications such as magazines, blogs, newspapers and supplements.
Created targeted media lists for their clients.
Wrote press releases, including one for the announcement of a Drapers award nomination which was sent to Fashion Monitor and Diary Directory.
Successfully pitched products and brands to long-lead lifestyle and fashion magazines.
I was also responsible for handling the Christmas Gift guides for all clients.
Achieved coverage for clients and also the agency itself, helping to attract new business and achieve targets for current clients.
I also assisted with social media interaction, strategically following and interacting with targeted journalists and editors.
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Skills
- Research
- Analysis
- PR
- Academic Writing
- Blogging
- Creative Writing
Education
BA(Hons) Public Relations & Communications
- London, United Kingdom
Graduated with a First Class Honours
1st Year Modules Include:
Introduction to Advertising, Financial Aspects of Marketing, Personal Professionalism, Public Relations Theory & Practice, and Communicating for Public Relations.
2nd Year Modules Include:
Research Methods, Applied Professional Public Relations Practice, Public Relations Planning & Research, and Social Media & Media Relations.
3rd Year Modules Include:
Delivering Professional Public Relations Practice, Contemporary Issues in Public Relations, Corporate Communications & Public Affairs, and Dissertation.